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Talentmanagement und Employer Branding

In: Agenda HR – Digitalisierung, Arbeit 4.0, New Leadership

Author

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  • Astrid Nelke

    (knowbodies GmbH)

Abstract

Zusammenfassung Sich ändernde gesellschaftliche Rahmenbedingungen haben immer einen Einfluss auf die Zukunft der Unternehmen. Dies trifft insbesondere auf strukturelle Veränderungen zu. Für Unternehmen wichtig ist hierbei die zunehmende Alterung der deutschen Bevölkerung, denn durch sie nimmt die Zahl der vorhandenen Arbeitskräfte prospektiv ab. Der sogenannte demografische Wandel lässt die Anzahl der Menschen ab 67 Jahre bis zum Jahr 2040 voraussichtlich auf mindestens 21,5 Mio. steigen.

Suggested Citation

  • Astrid Nelke, 2023. "Talentmanagement und Employer Branding," Springer Books, in: Anabel Ternès von Hattburg & Clarissa-Diana de Grancy (ed.), Agenda HR – Digitalisierung, Arbeit 4.0, New Leadership, edition 2, pages 149-168, Springer.
    • Handle: RePEc:spr:sprchp:978-3-658-39539-1_13
    DOI: 10.1007/978-3-658-39539-1_13
    as

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