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Challenges, Approaches, and Strategic Aspects of Innovation

In: Strategies and Communications for Innovations

Author

Listed:
  • Michael Hülsmann

    (Jacobs University Bremen)

  • Nicole Pfeffermann

    (Jacobs University Bremen)

Abstract

The broad range of innovation types existing in the innovation economy undercores the complexity of managing innovation in corporations over time (e.g., Baldegger 2008; Davenport et al. 2006). Consequently, new approaches and concepts have been developed in recent years to describe, investigate and manage innovation processes and innovation portfolios on the strategic and operational levels, such as the framework Open Innovation (e.g., Chesbrough 2003, 2006; Gassman et al. 2010; Herzog 2008), innovation funnel (e.g., Baldegger 2008, Schilling, 2008), lead-user concept (e.g., von Hippel 1988, 2005) or user as co-creator approaches (e.g., Davenport et al. 2006; Prahalad and Krishnan 2008). In this context, collaborative arrangements and the enterprise’s innovative capability/abilities and management techniques, such as information/knowledge management, idea management, as well as patent and licence management, play a key role in managing innovation; this is especially true under strategic management view of systematic planning of innovation.

Suggested Citation

  • Michael Hülsmann & Nicole Pfeffermann, 2011. "Challenges, Approaches, and Strategic Aspects of Innovation," Springer Books, in: Michael Hülsmann & Nicole Pfeffermann (ed.), Strategies and Communications for Innovations, chapter 0, pages 3-10, Springer.
  • Handle: RePEc:spr:sprchp:978-3-642-17223-6_1
    DOI: 10.1007/978-3-642-17223-6_1
    as

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