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Franchising with Kodak in China

In: Service Franchising

Author

Listed:
  • Ilan Alon

    (Rollins College)

Abstract

Summary China, as a whole, also benefited from Kodak’s operations. Aside from the tangible rewards of jobs and tax revenues, Kodak has helped China streamline its market into the global economy by encouraging entrepreneurship and introducing Western-style work processes, procedures and conditions. The company has also participated in the “creative destruction” of the economy, which increases the efficiency and productivity of its resources. The mutual interdependence of Kodak and China is likely to foster a deeper and closer relationship between the two entities for years to come.

Suggested Citation

  • Ilan Alon, 2006. "Franchising with Kodak in China," Springer Books, in: Service Franchising, chapter 12, pages 209-225, Springer.
    • Handle: RePEc:spr:sprchp:978-0-387-28256-5_12
    DOI: 10.1007/0-387-28256-4_12
    as

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