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Network Effects

In: Platform Business Models for Executives

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  • R. Srinivasan

    (Indian Institute of Management Bangalore)

Abstract

Understanding the concept of network effects is critical in the analysis of platform business models. The strength and direction of network effects drive major decisions and outcomes of platform firms, including growth and profitability. At the end of this chapter, you would have learnt about the various forms of networks, known how to leverage network effects for growth of the firm, as well as how to integrate network effects into products and services to transform them into platform businesses..

Suggested Citation

  • R. Srinivasan, 2023. "Network Effects," Management for Professionals, in: Platform Business Models for Executives, edition 2, chapter 0, pages 15-25, Springer.
    • Handle: RePEc:spr:mgmchp:978-981-99-4910-6_2
    DOI: 10.1007/978-981-99-4910-6_2
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