IDEAS home Printed from https://ideas.repec.org/h/spr/mgmchp/978-3-642-42036-8_1.html
   My bibliography  Save this book chapter

The Difference between Goal, Strategy, Tactics and Execution

In: Implementation Management

Author

Listed:
  • Matthias Kolbusa

    (EXECUTIVE Consulting GmbH)

Abstract

Creating genuine success out of strategies and changes sounds good and also seems plausible. Strategies are developed to initiate change processes, which in turn lead to success. Simple! It is, however, legitimate to ask what strategies are and what distinguishes change. Are we talking about goals or processes aimed at achieving a desired goal? Are we moving within the framework of visions and missions, which first need room to develop their full potential before it is possible to gradually transfer them into a grid of terms? In my experience it makes great sense to consider the meaning of the key terms used before embarking on a change process Change process . All too often I have experienced the confused discussions which can ensue within companies if there is no authoritative common basis of understanding. And, all too often, the result are incorrect decisions or the charting of false courses for the future, which in turn unnecessarily complicate the implementation of strategies or change programmes or even make them absolutely impossible.

Suggested Citation

  • Matthias Kolbusa, 2013. "The Difference between Goal, Strategy, Tactics and Execution," Management for Professionals, in: Implementation Management, edition 127, chapter 1, pages 1-24, Springer.
  • Handle: RePEc:spr:mgmchp:978-3-642-42036-8_1
    DOI: 10.1007/978-3-642-42036-8_1
    as

    Download full text from publisher

    To our knowledge, this item is not available for download. To find whether it is available, there are three options:
    1. Check below whether another version of this item is available online.
    2. Check on the provider's web page whether it is in fact available.
    3. Perform a search for a similarly titled item that would be available.

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:spr:mgmchp:978-3-642-42036-8_1. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    We have no bibliographic references for this item. You can help adding them by using this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Sonal Shukla or Springer Nature Abstracting and Indexing (email available below). General contact details of provider: http://www.springer.com .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.