IDEAS home Printed from https://ideas.repec.org/h/spr/mgmchp/978-3-319-49998-7_6.html
   My bibliography  Save this book chapter

Crafting Market Requirements

In: The Product Manager's Toolkit®

Author

Listed:
  • Gabriel Steinhardt

Abstract

Crafting market requirements is arguably the most important step of the product planning process, after uncovering the market problem. Identifying and articulating market requirements is a task owned by the product planner, who records them in a document aptly named the Market Requirements Document (MRD). Writing market requirements is in part an art form, and this chapter focuses on demystifying the task of crafting quality market requirements using a comprehensive and structured methodology called the Blackblot Procedural Requirements Management Model, a component of the Blackblot PMTK Methodology™. This chapter builds on the concepts and terminology previously introduced in the Blackblot Product Definition Team chapter.

Suggested Citation

  • Gabriel Steinhardt, 2017. "Crafting Market Requirements," Management for Professionals, in: The Product Manager's Toolkit®, edition 2, chapter 0, pages 39-50, Springer.
    • Handle: RePEc:spr:mgmchp:978-3-319-49998-7_6
    DOI: 10.1007/978-3-319-49998-7_6
    as

    Download full text from publisher

    To our knowledge, this item is not available for download. To find whether it is available, there are three options:
    1. Check below whether another version of this item is available online.
    2. Check on the provider's web page whether it is in fact available.
    3. Perform a search for a similarly titled item that would be available.

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:spr:mgmchp:978-3-319-49998-7_6. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    We have no bibliographic references for this item. You can help adding them by using this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Sonal Shukla or Springer Nature Abstracting and Indexing (email available below). General contact details of provider: http://www.springer.com .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.