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Driving Renewables: Business Models for the Integration of Renewable Energy and e-Mobility in Europe

In: Marketing Renewable Energy

Author

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  • Marc Ringel

    (Nuertingen Geislingen University)

Abstract

Linking renewable energy sources (RES) and electric vehicles (EVs) enables various new business models and ancillary services. These services largely act to facilitate the interface between the energy and transport sectors. In this contribution we review the potential options from both energy and transport perspectives in the European context. From a transport perspective, marketing green power as fuel for EVs is the most obvious connection. From an energy systems perspective, EVs and their battery storage can offer potentially attractive options to balance grid frequency and thereby introduce more fluctuating RES into the generation mix. The so-called ‘sector coupling’ comprises passive and active system services to stabilize electricity networks, such as passive storage (grid to vehicle), active vehicle-to-grid recharging or balancing services. The full potential of these services is less obvious at the individual car level. It becomes evident at the level of a full fleet of EVs connected to the grid. A series of innovative business models emerges in a wider perspective: E-mobility and related transport services can be coupled to energy services. These portfolios offer the most promising deployment strategy of driving renewables in the transport sector.

Suggested Citation

  • Marc Ringel, 2017. "Driving Renewables: Business Models for the Integration of Renewable Energy and e-Mobility in Europe," Management for Professionals, in: Carsten Herbes & Christian Friege (ed.), Marketing Renewable Energy, pages 239-258, Springer.
    • Handle: RePEc:spr:mgmchp:978-3-319-46427-5_12
    DOI: 10.1007/978-3-319-46427-5_12
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