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Strategise like a 5* General

In: The Researcher Entrepreneur

Author

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  • George Vekinis

    (National Centre for Scientific Research Demokritos)

Abstract

Successful commercialisation depends on many factors but none are more important than planning, especially strategic planning. Even before setting up the start-up, there are many strategic decisions that need to be taken, such as the correct timing for protection application, for contacting potential partners, for applying for funding, for deciding when in the investment cycle one should start scaling up activities, etc. Many of these will require the advice of specialists, but the final strategic decisions are the entrepreneur’s alone.

Suggested Citation

  • George Vekinis, 2023. "Strategise like a 5* General," Management for Professionals, in: The Researcher Entrepreneur, edition 2, chapter 10, pages 47-51, Springer.
    • Handle: RePEc:spr:mgmchp:978-3-031-44358-9_10
    DOI: 10.1007/978-3-031-44358-9_10
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