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Unchartered Territories: Treat Your Innovation as a Disaster

In: Digitalization

Author

Listed:
  • Mattia Vettorello

    (Swinburne University of Technology)

  • Boris Eisenbart

    (Swinburne University of Technology)

  • Charlie Ranscombe

    (Swinburne University of Technology)

Abstract

Crisis-driven innovation demands new organizational capabilities. Evidence in the literature shows that abductive reasoning is beneficial in situations where uncertainties and unknowns prevail. Indeed, current times mirror those characteristics extremely well and demand a new way of thinking. This chapter draws parallels between foresight strategies in disaster management (DM) and innovation management (IM). It investigates characteristics of the former to inform the way abductive reasoning can deliver dynamic capability for design organizations in the latter. With the intent to add knowledge to the IM literature and support organizations to drive innovation, we propose the Future-Led Innovation (FLI) framework to actually operationalize abductive reasoning to thereby help design companies acquire capabilities to become better at IM. This is meant to support innovation managers through the process in decision-making instances and overcome the “Analysis paralysis” bias to deal with ambiguity, uncertainty, high-velocity market, and radical ideas.

Suggested Citation

  • Mattia Vettorello & Boris Eisenbart & Charlie Ranscombe, 2021. "Unchartered Territories: Treat Your Innovation as a Disaster," Management for Professionals, in: Daniel R. A. Schallmo & Joseph Tidd (ed.), Digitalization, edition 1, pages 3-18, Springer.
    • Handle: RePEc:spr:mgmchp:978-3-030-69380-0_1
    DOI: 10.1007/978-3-030-69380-0_1
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