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Improving Short-Term Forecast with Demand Sensing

In: Improving Forecasts with Integrated Business Planning

Author

Listed:
  • Ganesh Sankaran
  • Federico Sasso

    (Deloitte Consulting AG)

  • Robert Kepczynski
  • Alessandro Chiaraviglio

    (Polytechnic University of Turin)

Abstract

In this chapter, we explore the facets behind optimization of the monthly consensus forecast with short-term demand sensing. We explain how this process could improve the effectiveness and efficiency of sensed demand in the short-term horizon, even in daily buckets. We highlight that this optimization method is particularly useful for products that are continuously sold and for supply chain environments that are capable of realizing benefits from more accurate short-term predictions. We explain in detail how demand sensing helps addressing variability dampening, working capital reduction, lead time compression or introduction of late customization and illustrate the concept with the use of SAP IBP use cases.

Suggested Citation

  • Ganesh Sankaran & Federico Sasso & Robert Kepczynski & Alessandro Chiaraviglio, 2019. "Improving Short-Term Forecast with Demand Sensing," Management for Professionals, in: Improving Forecasts with Integrated Business Planning, chapter 0, pages 363-385, Springer.
  • Handle: RePEc:spr:mgmchp:978-3-030-05381-9_7
    DOI: 10.1007/978-3-030-05381-9_7
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