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An Integrated Approach for Management Decision Making

In: Retailing Management

Author

Listed:
  • David Walters

    (European Business School)

Abstract

In Part I we have considered the major elements of company profitability and therefore the factors contributing to the success of the business: generating sales revenue; managing gross margins; managing the operations of the business to generate a contribution to profit and overhead and the management of cashflow for operational and strategic purposes. We also considered the important topic of economies of scale, an issue which influences the management decisions concerning both the size and characteristics of the business.

Suggested Citation

  • David Walters, 1994. "An Integrated Approach for Management Decision Making," Palgrave Macmillan Books, in: Retailing Management, chapter 9, pages 125-145, Palgrave Macmillan.
  • Handle: RePEc:pal:palchp:978-1-349-23488-2_9
    DOI: 10.1007/978-1-349-23488-2_9
    as

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