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The Power of Emotion

In: The Art of the Pitch

Author

Listed:
  • Peter Coughter

Abstract

True human connection is a bond that is based upon emotion. In order to create this, we must be honest, open, and sincere. We must show what we truly feel, not just what we believe. Human connections are emotional. The power of emotion is what bonds us together and builds trust.

Suggested Citation

  • Peter Coughter, 2012. "The Power of Emotion," Palgrave Macmillan Books, in: The Art of the Pitch, chapter 0, pages 69-81, Palgrave Macmillan.
    • Handle: RePEc:pal:palchp:978-1-137-51233-8_5
    DOI: 10.1007/978-1-137-51233-8_5
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