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Designing Experiential into an International Business Programme

In: The Palgrave Handbook of Experiential Learning in International Business

Author

Listed:
  • Allan Bird
  • Henry W. Lane
  • Nicholas Athanassiou

Abstract

The rise of technology and ease of travel have led to a significant increase in the use of experiential methods in international business education. Current approaches stretch from the direct experience of study-abroad and travel programmes down to the indirect experience provided by coursework, experiential exercises and simulations. Historically, Northeastern University has addressed this challenge through its International Business major. In 1994, the D’Amore-McKim School of Business established the Bachelor of Science in International Business (BSIB) programme that offered students opportunities to study and work overseas in the language of the host country ( http://www.damore-mckim.neu.edu /academic-programs/undergraduate-programs/bsib/).

Suggested Citation

  • Allan Bird & Henry W. Lane & Nicholas Athanassiou, 2015. "Designing Experiential into an International Business Programme," Palgrave Macmillan Books, in: Vas Taras & Maria Alejandra Gonzalez-Perez (ed.), The Palgrave Handbook of Experiential Learning in International Business, chapter 11, pages 169-185, Palgrave Macmillan.
    • Handle: RePEc:pal:palchp:978-1-137-46772-0_11
    DOI: 10.1057/9781137467720_11
    as

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