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Stages of Corporate Citizenship

In: Beyond Good Company

Author

Listed:
  • Bradley K. Googins
  • Philip H. Mirvis
  • Steven A. Rochlin

Abstract

Unilever is ahead of the curve with its citizenship agenda and Wal-Mart has finally gotten into the action. What’s happening in a broad sampling of companies? Our biennial surveys of U.S. business leaders find that some 80 percent believe that citizenship needs to be a priority for companies and a large majority (69 percent) agree that the public has a right to expect it. So what are they doing about it?

Suggested Citation

  • Bradley K. Googins & Philip H. Mirvis & Steven A. Rochlin, 2007. "Stages of Corporate Citizenship," Palgrave Macmillan Books, in: Beyond Good Company, chapter 5, pages 75-92, Palgrave Macmillan.
    • Handle: RePEc:pal:palchp:978-0-230-60998-3_6
    DOI: 10.1057/9780230609983_6
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    Cited by:

    1. Fredrick Onyango Ogola & Josep F. Mària, 2020. "Mechanisms for development in corporate citizenship: a multi-level review," International Journal of Corporate Social Responsibility, Springer, vol. 5(1), pages 1-16, December.

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