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From Lean Production to Mass Customisation: Recent Developments in the Australian Automotive Industry

In: Flexibility at Work

Author

Listed:
  • Richard Cooney
  • Graham Sewell

Abstract

Given its relatively marginal status as a manufacturing economy it may come as a surprise to learn that Australia has a well established and highly internationalised automotive manufacturing industry dominated by leading US and Japanese corporations. Automotive manufacturing began early in Australia with the Ford Motor Company commencing full local manufacturing in 1928, to be followed by General Motors-Holden in 1949, Mitsubishi in 1977 and Toyota in 1979. The more recently arrived Japanese manufacturers have been known to refer to the Australian vehicle industry as a ‘bonsai’ industry; small but well-developed in all its detail. This bonsai industry is hardly thriving, with Australia accounting for less than 0.5 per cent of annual global vehicle production, but is, nevertheless, striving to cope with the rigours of globalisation.

Suggested Citation

  • Richard Cooney & Graham Sewell, 2008. "From Lean Production to Mass Customisation: Recent Developments in the Australian Automotive Industry," Palgrave Macmillan Books, in: Valeria Pulignano & Paul Stewart & Andy Danford & Mike Richardson (ed.), Flexibility at Work, chapter 5, pages 127-149, Palgrave Macmillan.
    • Handle: RePEc:pal:palchp:978-0-230-58193-7_6
    DOI: 10.1057/9780230581937_6
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    Cited by:

    1. Richard Cooney, 2010. "Workplace training in a deregulated training system: Experiences from Australia’s automotive industry," Economic and Industrial Democracy, Department of Economic History, Uppsala University, Sweden, vol. 31(3), pages 389-403, August.

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