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The Internet: Medium, Message, PR Tool, Manager

In: How to Manage Your Global Reputation

Author

Listed:
  • Michael Morley

Abstract

Among the huge changes that have taken place in international communications since the first edition of this book, the rise of the Internet can make claim to be the most significant. Today it is an integral part of almost everything we do.

Suggested Citation

  • Michael Morley, 2002. "The Internet: Medium, Message, PR Tool, Manager," Palgrave Macmillan Books, in: How to Manage Your Global Reputation, chapter 0, pages 160-175, Palgrave Macmillan.
    • Handle: RePEc:pal:palchp:978-0-230-51219-1_12
    DOI: 10.1057/9780230512191_12
    as

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