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Global Distribution Systems (GDS) Capabilities, Origin and Destination (OD) Control and Dynamic Pricing

In: Revenue Management

Author

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  • Karl Isler

Abstract

The key driver for the evolution of airline pricing and Revenue Management since the US deregulation in 1978 is the ability to price discriminate. Price discrimination can lead to increased efficiency and is tolerated by the public if it is not perceived as too unfair. We believe that the airline industry would not be able to offer its current public service level for both leisure and business customers without it. Since the whole industry is permanently operating on low or negative margins we also do not believe that such practices extract too much surplus from the customers.

Suggested Citation

  • Karl Isler, 2011. "Global Distribution Systems (GDS) Capabilities, Origin and Destination (OD) Control and Dynamic Pricing," Palgrave Macmillan Books, in: Ian Yeoman & Una McMahon-Beattie (ed.), Revenue Management, chapter 8, pages 108-119, Palgrave Macmillan.
    • Handle: RePEc:pal:palchp:978-0-230-29477-6_9
    DOI: 10.1057/9780230294776_9
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    Cited by:

    1. Claudia Olimpia MOISÄ‚ & Lucian STANCIU-GORUN, 2019. "The Opportunity For The Introduction Of Prediction Models In Hotel Management Case Study Hotel Deva ***, Deva, Romania," Annales Universitatis Apulensis Series Oeconomica, Faculty of Sciences, "1 Decembrie 1918" University, Alba Iulia, vol. 1(21), pages 1-10.

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