IDEAS home Printed from https://ideas.repec.org/h/elg/eechap/22923_1.html
   My bibliography  Save this book chapter

Introduction to Services in Sport Management

In: Services in Sport Management

Author

Listed:
  • .

Abstract

The first chapter serves as a vital primer on the intricate role of services in sport management, delving into their unique attributes and implications. By defining services within the context of sport management, the chapter lays the groundwork for professionals and researchers to navigate the challenges and capitalize on the opportunities inherent in the service-oriented sports industry. The exploration of service characteristics, such as intangibility and simultaneous production and consumption, holds direct implications for sport marketers. Acknowledging the perishable nature of services in this context becomes imperative, influencing the timing and execution of marketing strategies. It is addressed to sport management professionals seeking practical strategies for service enhancement, as well as researchers aiming to contribute to the evolving discourse on sport services. Addressing these implications fosters a more profound comprehension of the intricate interplay between services and sport, offering a roadmap for effective marketing and service delivery in a dynamic landscape.

Suggested Citation

  • ., 2024. "Introduction to Services in Sport Management," Chapters, in: Services in Sport Management, chapter 1, pages 1-21, Edward Elgar Publishing.
    • Handle: RePEc:elg:eechap:22923_1
    as

    Download full text from publisher

    File URL: https://www.elgaronline.com/doi/10.4337/9781035324316.00004
    Download Restriction: no
    ---><---

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:elg:eechap:22923_1. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    We have no bibliographic references for this item. You can help adding them by using this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Darrel McCalla (email available below). General contact details of provider: http://www.e-elgar.com .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.