Joana César Machado
(Joana Cesar Machado)

Personal Details

First Name:	Joana
Middle Name:
Last Name:	Machado
Suffix:
RePEc Short-ID:	pma2329

Affiliation

Católica Porto Business School
Universidade Católica Portuguesa

Porto, Portugal
http://www.catolicabs.porto.ucp.pt/
RePEc:edi:feucppt (more details at EDIRC)

Citations

Many of the citations below have been collected in an experimental project, CitEc, where a more detailed citation analysis can be found. These are citations from works listed in RePEc that could be analyzed mechanically. So far, only a minority of all works could be analyzed. See under "Corrections" how you can help improve the citation analysis.

Working papers

1. Teresa Lopes & Joana César Machado, 2014. "How can a corporate brand (of higher education) benefit from social networks in its internal communication strategy? The case of Catholic University of Portugal - Porto," Working Papers de Gestão (Management Working Papers) 02, Católica Porto Business School, Universidade Católica Portuguesa.

   Cited by:

   1. Pažėraitė Aušra & Repovienė Rūta, 2018. "Content Marketing Decisions for Effective Internal Communication," Management of Organizations: Systematic Research, Sciendo, vol. 79(1), pages 117-130, June.

2. Joana César Machado & Paulo Lencastre & Leonor Vacas de Carvalho & Patrício Costa, 2011. "Brand mergers: Examining consumer response to name and logo design," Working Papers de Gestão (Management Working Papers) 02, Católica Porto Business School, Universidade Católica Portuguesa.

   Cited by:

   1. Mengyue Wang & Xin Li, 2017. "Effects of the aesthetic design of icons on app downloads: evidence from an android market," Electronic Commerce Research, Springer, vol. 17(1), pages 83-102, March.

More information

Research fields, statistics, top rankings, if available.

Statistics

Access and download statistics for all items

Co-authorship network on CollEc

NEP Fields

NEP is an announcement service for new working papers, with a weekly report in each of many fields. This author has had 4 papers announced in NEP. These are the fields, ordered by number of announcements, along with their dates. If the author is listed in the directory of specialists for this field, a link is also provided.

1. NEP-MKT: Marketing (4) 2011-08-09 2014-05-04 2014-10-03 2015-03-05
2. NEP-IPR: Intellectual Property Rights (3) 2014-05-04 2014-10-03 2015-03-05
3. NEP-COM: Industrial Competition (1) 2015-03-05
4. NEP-CSE: Economics of Strategic Management (1) 2014-10-03
5. NEP-CUL: Cultural Economics (1) 2014-05-04
6. NEP-IND: Industrial Organization (1) 2011-08-09
7. NEP-MFD: Microfinance (1) 2015-03-05
8. NEP-PPM: Project, Program and Portfolio Management (1) 2014-10-03
9. NEP-TRA: Transition Economics (1) 2014-05-04

Corrections

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