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Julie Leroy

Personal Details

First Name:Julie
Middle Name:
Last Name:Leroy
Suffix:
RePEc Short-ID:ple1041
[This author has chosen not to make the email address public]

Affiliation

Centre d'Économie et de Management de l'Océan Indien (CEMOI)
Faculté de Droit et de Sciences Économiques et Politiques
Université de la Réunion

St-Denis, Réunion
http://cemoi.univ-reunion.fr/
RePEc:edi:ceunire (more details at EDIRC)

Research output

as
Jump to: Working papers

Working papers

  1. Baptiste Cléret & Aurélie Dehling & Julie Leroy & Joonas Rokka & Alice Sohier & Maud Herbert, 2018. "L’approche vidéographique dans la recherche en marketing : Quel protocole méthodologique ?," Post-Print hal-01885770, HAL.
  2. Julie Leroy & Arnaud Riviere, 2015. "Analyse d’un échec en innovation de service BtoB : le cas de la plateforme collaborative web Ecorez," Post-Print hal-01655953, HAL.
  3. Julie Leroy & J. Morel & Bernard Cova & O. Badot, 2014. "Capitalizing on Tales of the field: How to report ethnographic data in BtoB research ?," Post-Print hal-01246279, HAL.
  4. Julie Leroy & Bernard Cova & Robert Salle, 2013. "Zooming in VS zooming out on value co-creation: Consequences for BtoB research," Post-Print hal-01655512, HAL.
  5. Julie Leroy & Baptiste Cléret, 2013. "When time matters: how to use a timeline built from ethnographic data," Post-Print hal-01655554, HAL.
  6. Baptiste Cléret & Julie Leroy, 2013. "Retour vers le futur : Comment utiliser une chronologie à partir de données ethnographiques," Post-Print hal-01655549, HAL.
  7. Valérie Hemar‐nicolas & Pascale Ezan & Mathilde Gollety & Nathalie Guichard & Julie Leroy, 2013. "How do children learn eating practices? Beyond the nutritional information, the importance of social eating," Post-Print hal-01655513, HAL.
  8. Julie Leroy, 2012. "Comment communiquer astucieusement et à faible coût ? Focus sur les outils du web marketing à destination des PME," Post-Print hal-01655947, HAL.
  9. Baptiste Cléret & Bernard Cova & B. Lefèvre & Julie Leroy & Odette Louiset & César Ndione & Éric Rémy & P. Roland & Magali Sizorn & Alexandre Tiercelin, 2012. "Special Session: Fairs and Popular Culture," Post-Print hal-01655834, HAL.
  10. Julie Leroy & Bernard Cova & Robert Salle, 2012. "The Value Co-Creation Concept: Mixing Up Apples and Oranges?," Post-Print hal-01655560, HAL.
  11. Franck Brillet & Annabelle Hulin & Julie Leroy & Stéphane Bourliataux-Lajoinie, 2011. "E-generation, What’s New?," Post-Print hal-01655515, HAL.
  12. Julie Leroy, 2011. "New mode of exchange introduction: Collective and individual practices of market shaping. The case of Ecobiz©," Post-Print hal-01655853, HAL.
  13. Stéphane Bourliataux-Lajoinie & Julie Leroy & François Brillet & Annabelle Hulin, 2011. "L’utilisation des nouvelles technologies de l’information et de la communication pour renforcer la coopération entre l’état et les entreprises," Post-Print hal-01655889, HAL.
  14. Baptiste Cléret & Julie Leroy & César Ndione & Alexandre Tiercelin & Éric Rémy, 2010. "J’irai dormir chez vous ! : Itinéraires et différences culturelles de l’hospitalité," Post-Print hal-01655906, HAL.
  15. Stéphane Bourliataux-Lajoinie & Julie Leroy & François Brillet & Annabelle Hulin, 2010. "La « e-génération » en questions," Post-Print hal-01655926, HAL.
  16. Julie Leroy, 2009. "Adoption d’un nouveau bien réseau : une étude exploratoire au travers du concept de Sentiment d’Efficacité Personnel dans l’Achat," Post-Print hal-01655942, HAL.
  17. Julie Leroy, 2009. "Elaborer une stratégie de co-création avec sa communauté virtuelle," Post-Print hal-01655931, HAL.
  18. Julie Leroy, 2008. "Gestion de la relation avec une communauté virtuelle dans une stratégie de co-création. Quelles leçons tirer du cas Fon.com ?," Post-Print hal-00565484, HAL.

Citations

Many of the citations below have been collected in an experimental project, CitEc, where a more detailed citation analysis can be found. These are citations from works listed in RePEc that could be analyzed mechanically. So far, only a minority of all works could be analyzed. See under "Corrections" how you can help improve the citation analysis.

Working papers

  1. Julie Leroy & Bernard Cova & Robert Salle, 2013. "Zooming in VS zooming out on value co-creation: Consequences for BtoB research," Post-Print hal-01655512, HAL.

    Cited by:

    1. Francesco Polese & Debora Sarno & Orlando Troisi & Mara Grimaldi, 2018. "From B2B to A4A: An Integrated Framework for Viable Value Co-Creation," MERCATI & COMPETITIVIT?, FrancoAngeli Editore, vol. 2018(3), pages 135-161.
    2. Francesco Polese & Antonio Botti & Mara Grimaldi & Antonella Monda & Massimiliano Vesci, 2018. "Social Innovation in Smart Tourism Ecosystems: How Technology and Institutions Shape Sustainable Value Co-Creation," Sustainability, MDPI, vol. 10(1), pages 1-24, January.
    3. Echeverri, Per & Salomonson, Nicklas, 2017. "Bi-directional and stratified demeanour in value forming service encounter interactions," Journal of Retailing and Consumer Services, Elsevier, vol. 36(C), pages 93-102.
    4. Severin Oesterle & Arne Buchwald & Nils Urbach, 2022. "Investigating the co-creation of IT consulting service value: empirical findings of a matched pair analysis," Electronic Markets, Springer;IIM University of St. Gallen, vol. 32(2), pages 571-597, June.
    5. Sheng, Margaret L. & Natalia, Natalia & Hsieh, C.Y., 2022. "Reconceptualizing value creation: Exploring the role of goal congruence in the Co-creation process," Journal of Retailing and Consumer Services, Elsevier, vol. 66(C).
    6. Kumar Rakesh Ranjan & Stuart Read, 2016. "Value co-creation: concept and measurement," Journal of the Academy of Marketing Science, Springer, vol. 44(3), pages 290-315, May.
    7. Viglia, Giampaolo & Pera, Rebecca & Dyussembayeva, Shynar & Mifsud, Matthieu & Hollebeek, Linda D., 2023. "Engagement and value cocreation within a multi-stakeholder service ecosystem," Journal of Business Research, Elsevier, vol. 157(C).
    8. Rémi Mencarelli & Arnaud Riviere, 2015. "Perceived value in B2B and B2C: A comparative approach and cross-fertilization," Post-Print halshs-01157807, HAL.
    9. Damien Chaney & Renaud Lunardo & Rémi Mencarelli, 2018. "Consumption experience: past, present and future," Post-Print hal-01951670, HAL.
    10. Surabhi Koul & Sahil Singh Jasrotia & Hari Govind Mishra, 2022. "Value Co-creation in Sharing Economy: Indian Experience," Journal of the Knowledge Economy, Springer;Portland International Center for Management of Engineering and Technology (PICMET), vol. 13(1), pages 387-405, March.
    11. Nadine Ostern & Guido Perscheid & Caroline Reelitz & Jürgen Moormann, 2021. "Keeping pace with the healthcare transformation: a literature review and research agenda for a new decade of health information systems research," Electronic Markets, Springer;IIM University of St. Gallen, vol. 31(4), pages 901-921, December.
    12. Makkonen, Hannu & Johnston, Wesley J. & Javalgi, Rajshekhar (Raj) G., 2016. "A behavioral approach to organizational innovation adoption," Journal of Business Research, Elsevier, vol. 69(7), pages 2480-2489.

  2. Julie Leroy & Bernard Cova & Robert Salle, 2012. "The Value Co-Creation Concept: Mixing Up Apples and Oranges?," Post-Print hal-01655560, HAL.

    Cited by:

    1. Noreen BYRNE & Kristina HEINONEN & Iiro JUSSILA, 2015. "The Role and Proximity in Value Preferences: a Study of Consumer Co-operatives," Annals of Public and Cooperative Economics, Wiley Blackwell, vol. 86(2), pages 339-361, June.

  3. Julie Leroy, 2008. "Gestion de la relation avec une communauté virtuelle dans une stratégie de co-création. Quelles leçons tirer du cas Fon.com ?," Post-Print hal-00565484, HAL.

    Cited by:

    1. Nathalie Duran, 2016. "Le crowdlending : une opportunité de mission originale pour l'expert-comptable ?," Post-Print hal-01900572, HAL.
    2. Franck Brillet & Annabelle Hulin & Julie Leroy & Stéphane Bourliataux-Lajoinie, 2011. "E-generation, What’s New?," Post-Print hal-01655515, HAL.
    3. Nathalie Duran, 2016. "Le crowdlending, une opportunité de mission originale pour l'expert comptable ?," Post-Print hal-01651395, HAL.

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