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Anna K. Zarkada-Fraser

Personal Details

First Name:Anna
Middle Name:K.
Last Name:Zarkada-Fraser
Suffix:
RePEc Short-ID:pza102
[This author has chosen not to make the email address public]
http://www.aueb.gr/pages/didaktiko/faculty_gr_short.php?facid=1729

Affiliation

Department of Business Administration
Athens University of Economics and Business (AUEB)

Athens, Greece
https://www.dept.aueb.gr/ode
RePEc:edi:dbauegr (more details at EDIRC)

Research output

as
Jump to: Articles Chapters Books

Articles

  1. George Panigyrakis & Anna Zarkada, 2014. "A philosophical investigation of the transition from integrated marketing communications to metamodern meaning co-creation," Journal of Global Scholars of Marketing Science, Taylor & Francis Journals, vol. 24(3), pages 262-278, June.
  2. Campbell Fraser & Anna Zarkada-Fraser, 2001. "The philosophy, structure and objectives of research and development in Japan," Construction Management and Economics, Taylor & Francis Journals, vol. 19(8), pages 831-840.
  3. Anna Zarkada-Fraser & Martin Skitmore, 2000. "Decisions with moral content: collusion," Construction Management and Economics, Taylor & Francis Journals, vol. 18(1), pages 101-111.
  4. Richard Ray & John Hornibrook & Martin Skitmore & Anna Zarkada-Fraser, 1999. "Ethics in tendering: a survey of Australian opinion and practice," Construction Management and Economics, Taylor & Francis Journals, vol. 17(2), pages 139-153.

Chapters

  1. Anna K. Zarkada, 2024. "Marketing Solutions to the Challenges of a VUCA Environment: What Have We Accomplished and What More Can We Do?," Springer Proceedings in Business and Economics, in: Anna Zarkada (ed.), Marketing Solutions to the Challenges of a VUCA Environment, pages 1-14, Springer.
  2. Anna Zarkada & Vassiliki Markaki, 2022. "Paused Renaissance: Factors Affecting the Athens Byzantine and Christian Museum Branding," Springer Proceedings in Business and Economics, in: Vicky Katsoni & Andreea Claudia Şerban (ed.), Transcending Borders in Tourism Through Innovation and Cultural Heritage, pages 627-635, Springer.
  3. Anna Zarkada-Fraser & Campbell Fraser, 2001. "Australian Manufacturers' Perceptions of Indonesia as a Host for Direct Investment," Chapters, in: Sidney J. Gray & Sara L. McGaughey & William R. Purcell (ed.), Asia-Pacific Issues in International Business, chapter 8, pages 151-168, Edward Elgar Publishing.

Books

  1. Anna Zarkada (ed.), 2024. "Marketing Solutions to the Challenges of a VUCA Environment," Springer Proceedings in Business and Economics, Springer, number 978-3-031-58429-9, December.

Citations

Many of the citations below have been collected in an experimental project, CitEc, where a more detailed citation analysis can be found. These are citations from works listed in RePEc that could be analyzed mechanically. So far, only a minority of all works could be analyzed. See under "Corrections" how you can help improve the citation analysis.

Articles

  1. George Panigyrakis & Anna Zarkada, 2014. "A philosophical investigation of the transition from integrated marketing communications to metamodern meaning co-creation," Journal of Global Scholars of Marketing Science, Taylor & Francis Journals, vol. 24(3), pages 262-278, June.

    Cited by:

    1. Choi, Eunha & Ko, Eunju & Kim, Angella J., 2016. "Explaining and predicting purchase intentions following luxury-fashion brand value co-creation encounters," Journal of Business Research, Elsevier, vol. 69(12), pages 5827-5832.
    2. Anita Pipere & Kristīne Mārtinsone, 2023. "Shaping an Image of Science in the 21st Century: The Perspective of Metamodernism," Societies, MDPI, vol. 13(12), pages 1-27, December.
    3. George Panigyrakis & Geon-Cheol Shin, 2014. "Contribution of philosophy to the advancement of marketing thought," Journal of Global Scholars of Marketing Science, Taylor & Francis Journals, vol. 24(3), pages 241-245, June.
    4. Koronaki, Eirini & Kyrousi, Antigone G. & Panigyrakis, George G., 2018. "The emotional value of arts-based initiatives: Strengthening the luxury brand–consumer relationship," Journal of Business Research, Elsevier, vol. 85(C), pages 406-413.

  2. Anna Zarkada-Fraser & Martin Skitmore, 2000. "Decisions with moral content: collusion," Construction Management and Economics, Taylor & Francis Journals, vol. 18(1), pages 101-111.

    Cited by:

    1. Johannes Paha, 2013. "The Impact of Persistent Shocks and Concave Objective Functions on Collusive Behavior," MAGKS Papers on Economics 201328, Philipps-Universität Marburg, Faculty of Business Administration and Economics, Department of Economics (Volkswirtschaftliche Abteilung).
    2. Ilya Morozov & Elena Podkolzina, 2013. "Collusion detection in procurement auctions," HSE Working papers WP BRP 25/EC/2013, National Research University Higher School of Economics.
    3. Bilal Manzoor & Idris Othman & Juan Carlos Pomares, 2021. "Digital Technologies in the Architecture, Engineering and Construction (AEC) Industry—A Bibliometric—Qualitative Literature Review of Research Activities," IJERPH, MDPI, vol. 18(11), pages 1-26, June.
    4. Xiaowei Wang & Kunhui Ye & Taozhi Zhuang & Rui Liu, 2022. "The Influence of Collusive Information Dissemination on Bidder’s Collusive Willingness in Urban Construction Projects," Land, MDPI, vol. 11(5), pages 1-14, April.

  3. Richard Ray & John Hornibrook & Martin Skitmore & Anna Zarkada-Fraser, 1999. "Ethics in tendering: a survey of Australian opinion and practice," Construction Management and Economics, Taylor & Francis Journals, vol. 17(2), pages 139-153.

    Cited by:

    1. Xiaowei Wang & Kunhui Ye & Taozhi Zhuang & Rui Liu, 2022. "The Influence of Collusive Information Dissemination on Bidder’s Collusive Willingness in Urban Construction Projects," Land, MDPI, vol. 11(5), pages 1-14, April.

Chapters

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Books

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