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Competitive Advantage of Customer Centricity

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  • Sathit Parniangtong

    (CMBT Strategy and Management Consulting)

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Suggested Citation

  • Sathit Parniangtong, 2017. "Competitive Advantage of Customer Centricity," Management for Professionals, Springer, number 978-981-10-4442-7, December.
    • Handle: RePEc:spr:mgmtpr:978-981-10-4442-7
    DOI: 10.1007/978-981-10-4442-7
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    Cited by:

    1. Grandi, Benedetta & Burt, Steve & Cardinali, Maria Grazia, 2021. "Encouraging healthy choices in the retail store environment: Combining product information and shelf allocation," Journal of Retailing and Consumer Services, Elsevier, vol. 61(C).
    2. Yulia N. Hristova, 2021. "Sustainability of competitive positioning and challenges for intermediaries in the new car market in Bulgaria," Upravlenets, Ural State University of Economics, vol. 12(3), pages 67-80, July.

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