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Marketing for Tourism
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Abstract
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Suggested Citation
DOI: 10.1007/978-1-349-21946-9
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Book Chapters
The following chapters of this book are listed in IDEAS- Les Lumsdon, 1992. "The Wales Tourist Board: Rural Tourism Initiative," Palgrave Macmillan Books, in: Marketing for Tourism, chapter 1, pages 1-11, Palgrave Macmillan.
- Les Lumsdon, 1992. "Co-op Travelcare: Retailing in the 1990s," Palgrave Macmillan Books, in: Marketing for Tourism, chapter 2, pages 12-21, Palgrave Macmillan.
- Les Lumsdon, 1992. "The Youth Hostels Association: Great Escapes," Palgrave Macmillan Books, in: Marketing for Tourism, chapter 3, pages 22-33, Palgrave Macmillan.
- Les Lumsdon, 1992. "Mersey Ferries: Ferry ’Cross the Mersey," Palgrave Macmillan Books, in: Marketing for Tourism, chapter 4, pages 34-45, Palgrave Macmillan.
- Les Lumsdon, 1992. "Marches Cycles: A Bicycle Company Made for Two," Palgrave Macmillan Books, in: Marketing for Tourism, chapter 5, pages 46-54, Palgrave Macmillan.
- Les Lumsdon, 1992. "Air Miles: The World’s Favourite Promotion," Palgrave Macmillan Books, in: Marketing for Tourism, chapter 6, pages 55-62, Palgrave Macmillan.
- Les Lumsdon, 1992. "Great British City Breaks: Marketing Consortium," Palgrave Macmillan Books, in: Marketing for Tourism, chapter 7, pages 63-73, Palgrave Macmillan.
- Les Lumsdon, 1992. "The English Riviera: Sun, Sea and Something Else," Palgrave Macmillan Books, in: Marketing for Tourism, chapter 8, pages 74-87, Palgrave Macmillan.
- Les Lumsdon, 1992. "Granada Studios Tours: You Won’t Believe it ’Till You See it!," Palgrave Macmillan Books, in: Marketing for Tourism, chapter 9, pages 88-98, Palgrave Macmillan.
- Les Lumsdon, 1992. "Trusthouse Forte: Business Guarantee," Palgrave Macmillan Books, in: Marketing for Tourism, chapter 10, pages 99-110, Palgrave Macmillan.
- Les Lumsdon, 1992. "The Peak District National Park: The Upper Derwent," Palgrave Macmillan Books, in: Marketing for Tourism, chapter 11, pages 111-123, Palgrave Macmillan.
- Les Lumsdon, 1992. "The British Tourist Authority: John Wesley’s Britain," Palgrave Macmillan Books, in: Marketing for Tourism, chapter 12, pages 124-134, Palgrave Macmillan.
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