Organizational Buying Behaviour
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Abstract
Individual chapters are listed in the "Chapters" tab
Suggested Citation
DOI: 10.1007/978-1-349-08048-9
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Book Chapters
The following chapters of this book are listed in IDEAS- Stephen T. Parkinson & Michael J. Baker & K. Moller, 1986. "Organizational Buying Behaviour and Industrial Marketing," Palgrave Macmillan Books, in: Organizational Buying Behaviour, chapter 1, pages 1-17, Palgrave Macmillan.
- Stephen T. Parkinson & Michael J. Baker & K. Moller, 1986. "Locating Purchasing Decisions in the Organization," Palgrave Macmillan Books, in: Organizational Buying Behaviour, chapter 2, pages 18-42, Palgrave Macmillan.
- Stephen T. Parkinson & Michael J. Baker & K. Moller, 1986. "Professional Aspects of Organizational Buying Behaviour," Palgrave Macmillan Books, in: Organizational Buying Behaviour, chapter 3, pages 43-77, Palgrave Macmillan.
- Stephen T. Parkinson & Michael J. Baker & K. Moller, 1986. "Buying Decision Models: Influences on Choice," Palgrave Macmillan Books, in: Organizational Buying Behaviour, chapter 4, pages 78-110, Palgrave Macmillan.
- Stephen T. Parkinson & Michael J. Baker & K. Moller, 1986. "Organizational Buying Processes," Palgrave Macmillan Books, in: Organizational Buying Behaviour, chapter 5, pages 111-155, Palgrave Macmillan.
- Stephen T. Parkinson & Michael J. Baker & K. Moller, 1986. "The Context of Organizational Buying Behaviour," Palgrave Macmillan Books, in: Organizational Buying Behaviour, chapter 6, pages 156-187, Palgrave Macmillan.
- Stephen T. Parkinson & Michael J. Baker & K. Moller, 1986. "Organizational Buying Behaviour as an Interaction Process," Palgrave Macmillan Books, in: Organizational Buying Behaviour, chapter 7, pages 188-222, Palgrave Macmillan.
- Stephen T. Parkinson & Michael J. Baker & K. Moller, 1986. "Developing the Market for New Industrial Products," Palgrave Macmillan Books, in: Organizational Buying Behaviour, chapter 8, pages 223-249, Palgrave Macmillan.
- Stephen T. Parkinson & Michael J. Baker & K. Moller, 1986. "Overview and Summary," Palgrave Macmillan Books, in: Organizational Buying Behaviour, chapter 9, pages 250-256, Palgrave Macmillan.
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