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Augmented Reality in Tourism - Research and Applications Overview

Author

Listed:
  • Igor Tomicic

    (University of Zagreb, Faculty of Organization and Informatics, Varaždin, Croatia)

  • Anabel Keckes

    (University of Zagreb, Faculty of Organization and Informatics, Varaždin, Croatia)

Abstract

Augmented reality is a complex interdisciplinary field utilizing IT technologies in diverse areas such as medicine, education, architecture, industry, tourism and others, augmenting the real-time, real-world view with additional superimposed information in chosen format(s). The aim of this paper is to present an overview of both research and application aspects of using augmented reality technologies in tourism domain. While most research, and especially applications, are dealing with and developing visual-based augmented reality systems, there is a relevant amount of research discussing the utilization of other human senses such as tactioception and audioception, both being discussed within this work. A comprehensive literature analysis within this paper resulted with the identification, compilation and categorization of the key factors having the most relevant impact on the success of utilization of augmented technology in tourism domain.

Suggested Citation

  • Igor Tomicic & Anabel Keckes, 2017. "Augmented Reality in Tourism - Research and Applications Overview," Interdisciplinary Description of Complex Systems - scientific journal, Croatian Interdisciplinary Society Provider Homepage: http://indecs.eu, vol. 15(2), pages 157-167.
    • Handle: RePEc:zna:indecs:v:15:y:2017:i:2:p:157-167
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    References listed on IDEAS

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    1. Zornitza Yovcheva & Dimitrios Buhalis & Christos Gatzidis, 2013. "Engineering Augmented Tourism Experiences," Springer Books, in: Lorenzo Cantoni & Zheng (Phil) Xiang (ed.), Information and Communication Technologies in Tourism 2013, edition 127, pages 24-35, Springer.
    2. Dai-In Han & Timothy Jung & Alex Gibson, 2013. "Dublin AR: Implementing Augmented Reality in Tourism," Springer Books, in: Zheng Xiang & Iis Tussyadiah (ed.), Information and Communication Technologies in Tourism 2014, edition 127, pages 511-523, Springer.
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    Cited by:

    1. Nadeem Akhtar & Nohman Khan & Muhammad Mahroof Khan & Shagufta Ashraf & Muhammad Saim Hashmi & Muhammad Muddassar Khan & Sanil S. Hishan, 2021. "Post-COVID 19 Tourism: Will Digital Tourism Replace Mass Tourism?," Sustainability, MDPI, vol. 13(10), pages 1-18, May.

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    More about this item

    Keywords

    augmented reality; tourism; AR applications;
    All these keywords.

    JEL classification:

    • L83 - Industrial Organization - - Industry Studies: Services - - - Sports; Gambling; Restaurants; Recreation; Tourism
    • Z32 - Other Special Topics - - Tourism Economics - - - Tourism and Development

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