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Environmental Scanning in Tunisian Manufacturing SMEs

Author

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  • Souad Kamoun-Chouk

    (High Institute of Accounting and Firm Administration of Tunis; Grenoble Applied Research and Study Centre; ETHICS Tunisian Research Group, Tunisia)

Abstract

This longitudinal study investigates the success and failure factors of the initiation of a strategic change effort in a panel of 17 manufacturing SMEs in Tunisia. A Baiting Environmental Attention Process (B.E.A.PRO) was developed and used to help managers make sense of weak signals in their relevant environment and how these signals could impact decision-making under conditions of uncertainty and ambiguity. The study shows that B.E.A.PRO might be an effective tactic for triggering a collective learning process, leading Tunisian SMEs to question their existing way of seeing the environment. The study also showed that a successful baiting process could not continue when the expert and the knowledge facilitator leaves. As usual, companies that believe they can rely on their own human resources, without creating the environment that will encourage them to stay, will likely fail.

Suggested Citation

  • Souad Kamoun-Chouk, 2007. "Environmental Scanning in Tunisian Manufacturing SMEs," Journal of Information & Knowledge Management (JIKM), World Scientific Publishing Co. Pte. Ltd., vol. 6(01), pages 57-67.
    • Handle: RePEc:wsi:jikmxx:v:06:y:2007:i:01:n:s0219649207001627
    DOI: 10.1142/S0219649207001627
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    References listed on IDEAS

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    1. World Bank, 2000. "Repbulic of Tunisia - Private Sector Assessment Update : Meeting the Challenge of Globalization, Volume 3. Annexes," World Bank Publications - Reports 14960, The World Bank Group.
    2. Mati, B. M., 2002. "Use of Geographic Information Systems for planning and management of smallholder irrigation and drainage," IWMI Books, Reports H030834, International Water Management Institute.
    3. World Bank, 2000. "Republic of Tunisia - Private Sector Assessment Update : Meeting the Challenge of Globalization, Volume 2. Main Report," World Bank Publications - Reports 15004, The World Bank Group.
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    Cited by:

    1. Hanen Khanchel & Mohamed Afif Lakhoua & Karim Ben Kahla, 2018. "Operation of the Information Monitoring System for the Optimization of the Processing Time and the Dissemination of Financial Data," Business and Management Research, Business and Management Research, Sciedu Press, vol. 7(3), pages 1-9, September.

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