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Service Business Planning Towards Shared Service Roadmapping — An Application To Rf-Id Using Service In The Research Activities Of A Japanese Industrial Association

Author

Listed:
  • KOTARO NAKAMURA

    (School of Knowledge Science, Japan Advanced Institute of Science and Technology, 1-1 Asahidai, Nomi City, Ishikawa 923-1292, Japan)

  • AKIO KAMEOKA

    (School of Knowledge Science, Japan Advanced Institute of Science and Technology, 1-1 Asahidai, Nomi City, Ishikawa 923-1292, Japan)

Abstract

A common business conceptual framework is indispensable for achieving the necessary level of collaboration among interlinked business players for planning the timeframe of modern multi-layered technology-intensive services. This paper proposes a service conceptual framework using a hierarchical classification with five needs levels based on Maslow's needs theory and three customer segments. This framework was used as a basis for wide intra-industry collaboration towards performing the roadmappings to be shared for services using RF identification technology. Action research demonstrated the framework's viability for enhancing the intellectual productivity of an interdisciplinary team of collaborating business planners and engineers.

Suggested Citation

  • Kotaro Nakamura & Akio Kameoka, 2007. "Service Business Planning Towards Shared Service Roadmapping — An Application To Rf-Id Using Service In The Research Activities Of A Japanese Industrial Association," International Journal of Innovation and Technology Management (IJITM), World Scientific Publishing Co. Pte. Ltd., vol. 4(04), pages 511-535.
    • Handle: RePEc:wsi:ijitmx:v:04:y:2007:i:04:n:s021987700700120x
    DOI: 10.1142/S021987700700120X
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    References listed on IDEAS

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    1. Jean Gadrey & Faïz Gallouj (ed.), 2002. "Productivity, Innovation and Knowledge in Services," Books, Edward Elgar Publishing, number 2690.
    2. Jean Gadrey & Faïz Gallouj, 2002. "Productivity, Innovation and Knowledge in Services. New Economic and Socio-Economic Approaches," Post-Print halshs-00198351, HAL.
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