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Always The Little Brother? Digital-Product Innovation In The Media Sector

Author

Listed:
  • HANNA-KAISA ELLONEN

    (Lappeenranta University of Technology, Department of Business Administration, PO Box 20, FIN-53851, Lappeenranta, Finland)

  • PIIA KARHU

    (St. Gallen University, Department of Business Administration, Dufourstrasse 50, CH-9000 St.Gallen, Switzerland)

Abstract

This article concerns digital-product innovation within the media sector. From previous literature we identify eight factors affecting innovation work. Using material from narratives collected from experts within the media industry, we then present a specific framework that summarizes the factors affecting digital innovations either negatively or positively. We identify three underlying phenomena in the Finnish media sector that explain its specific features: First, it is a small market with a long history, second, digital innovations are in the underdog position and thirdly, the brand positions are strong.

Suggested Citation

  • Hanna-Kaisa Ellonen & Piia Karhu, 2006. "Always The Little Brother? Digital-Product Innovation In The Media Sector," International Journal of Innovation and Technology Management (IJITM), World Scientific Publishing Co. Pte. Ltd., vol. 3(01), pages 83-105.
    • Handle: RePEc:wsi:ijitmx:v:03:y:2006:i:01:n:s0219877006000673
    DOI: 10.1142/S0219877006000673
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    References listed on IDEAS

    as
    1. Faïz Gallouj, 2002. "Innovation in the Service Economy: the New Wealth of Nations," Post-Print hal-01111977, HAL.
    2. Faïz Gallouj, 2002. "Innovation in the Service Economy," Books, Edward Elgar Publishing, number 2391.
    3. Ulrich Kaiser, 2004. "An Estimated Model of the German Magazine Market," CIG Working Papers SP II 2004-07, Wissenschaftszentrum Berlin (WZB), Research Unit: Competition and Innovation (CIG).
    Full references (including those not matched with items on IDEAS)

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