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Multi-Level Perspective To Facilitate Sustainable Transitions — A Pathway For German Oems Towards Electric Vehicles

Author

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  • OLIVER KRÄTZIG

    (Helmholtz-Institute Münster, IEK-12 of Forschungszentrum Jülich GmbH, HI MS, Münster, Germany2Institute of Business Administration at the Department of Chemistry and Pharmacy, University of Münster, Münster, Germany)

  • VALERIA FRANZKOWIAK

    (Institute of Business Administration at the Department of Chemistry and Pharmacy, University of Münster, Münster, Germany)

  • NATHALIE SICK

    (Faculty of Engineering and IT, University of Technology Sydney, Australia)

Abstract

Sustainable transitions within industrial branches are a complex problem since they involve emerging technologies, as well as cultural, market and policy-related changes. Recent studies emphasise the need for analytical approaches that not only do justice to this complexity by reflecting relevant trends and determinants, but also reveal insights that are intuitive enough to be implemented without major effort. Aiming at addressing this trade-off, we pursue a strategic analytical procedure that links external factors from multi-level perspective and internal, company-specific dynamic capabilities. We draw on expert interviews and subsequent qualitative analytical evaluation to obtain insights regarding individual motives, visions and boundary conditions of actors from the German automotive industry. Our contribution is both conceptually and practically important, as it unveils manifestations of significant dynamic capabilities and provides recommendations for change managers and policy makers leading to successful, sustainable transition in the automotive industry.

Suggested Citation

  • Oliver Krätzig & Valeria Franzkowiak & Nathalie Sick, 2019. "Multi-Level Perspective To Facilitate Sustainable Transitions — A Pathway For German Oems Towards Electric Vehicles," International Journal of Innovation Management (ijim), World Scientific Publishing Co. Pte. Ltd., vol. 23(08), pages 1-20, December.
    • Handle: RePEc:wsi:ijimxx:v:23:y:2019:i:08:n:s1363919619400061
    DOI: 10.1142/S1363919619400061
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