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Product Service Systems As A Driver For Business Model Innovation: Lessons Learned From The Manufacturing Industry

Author

Listed:
  • VIVEK K. VELAMURI

    (HHL Leipzig Graduate School of Management, Germany)

  • BASTIAN BANSEMIR

    (BMW Group, Germany)

  • ANNE-KATRIN NEYER

    (Martin Luther University of Halle-Wittenberg and Fraunhofer MOEZ, Germany)

  • KATHRIN M. MÖSLEIN

    (HHL Leipzig Graduate School of Management, Germany;
    University of Erlangen-Nuremberg, Germany)

Abstract

Firms increasingly rely on business model innovation as a means to face challenges of a world in transition. We identify the conscious integration of products and services, i.e., product service systems, as a valuable strategy to radically innovate product-focused business models. Applying an exploratory multiple case study approach, we uncover five distinct kinds of services that specifically help firms to innovate their business model. These are (1) business consulting, (2) comprehensive services, (3) educational services, (4) financing services, and (5) information management services. The influence of these services on three components of business model innovation (value propositions, value chain architectures, and revenue streams) is discussed. In total, our study emphasizes that integrating specific services with products is an important driver for business model innovations.

Suggested Citation

  • Vivek K. Velamuri & Bastian Bansemir & Anne-Katrin Neyer & Kathrin M. Möslein, 2013. "Product Service Systems As A Driver For Business Model Innovation: Lessons Learned From The Manufacturing Industry," International Journal of Innovation Management (ijim), World Scientific Publishing Co. Pte. Ltd., vol. 17(01), pages 1-25.
  • Handle: RePEc:wsi:ijimxx:v:17:y:2013:i:01:n:s1363919613400045
    DOI: 10.1142/S1363919613400045
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    Cited by:

    1. Delgosha, Mohammad Soltani & Hajiheydari, Nastaran & Talafidaryani, Mojtaba, 2022. "Discovering IoT implications in business and management: A computational thematic analysis," Technovation, Elsevier, vol. 118(C).
    2. Weking, Jörg & Stöcker, Maria & Kowalkiewicz, Marek & Böhm, Markus & Krcmar, Helmut, 2020. "Leveraging industry 4.0 – A business model pattern framework," International Journal of Production Economics, Elsevier, vol. 225(C).
    3. Jürgen Anke, 2019. "Design-integrated financial assessment of smart services," Electronic Markets, Springer;IIM University of St. Gallen, vol. 29(1), pages 19-35, March.
    4. Zhenghua Li & Nianxin Wang & Shilun Ge, 2022. "Exploitative or explorative innovation? An event study of cloud computing business value," Electronic Commerce Research, Springer, vol. 22(4), pages 1467-1490, December.
    5. Siri Jagstedt & Magnus Persson, 2019. "Using Platform Strategies In The Development Of Integrated Product-Service Solutions," International Journal of Innovation Management (ijim), World Scientific Publishing Co. Pte. Ltd., vol. 23(04), pages 1-36, May.
    6. Patrick Spieth & Svenja Meissner Née Schuchert, 2018. "Business Model Innovation Alliances: How To Open Business Models For Cooperation," International Journal of Innovation Management (ijim), World Scientific Publishing Co. Pte. Ltd., vol. 22(04), pages 1-26, May.
    7. Pavlos Kilintzis & Elpida Samara & Elias G. Carayannis & Yiannis Bakouros, 2020. "Business Model Innovation in Greece: Its Effect on Organizational Sustainability," Journal of the Knowledge Economy, Springer;Portland International Center for Management of Engineering and Technology (PICMET), vol. 11(3), pages 949-967, September.
    8. Bhatti, Sabeen Hussain & Santoro, Gabriele & Khan, Jabran & Rizzato, Fabio, 2021. "Antecedents and consequences of business model innovation in the IT industry," Journal of Business Research, Elsevier, vol. 123(C), pages 389-400.
    9. Boumediene Ramdani & Ahmed Binsaif & Elias Boukrami & Cherif Guermat, 2022. "Business models innovation in investment banks: a resilience perspective," Asia Pacific Journal of Management, Springer, vol. 39(1), pages 51-78, March.
    10. Randhawa, Krithika & Wilden, Ralf & Gudergan, Siegfried, 2021. "How to innovate toward an ambidextrous business model? The role of dynamic capabilities and market orientation," Journal of Business Research, Elsevier, vol. 130(C), pages 618-634.

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