R&D/Marketing Interface in a Firm's Capability-Building Process: Evidence from Pharmaceutical Firms
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DOI: 10.1142/S1363919697000036
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Cited by:
- Amna Hasnain & Muhammad Sadiq Shahid & M. Khuram Khalil & Zeeshan Ahmad Qureshi, 2017. "Impact Of Knowledge Sharing And Organization Innovative Capabilities On Firm Performance - Mediating Impact Of Corporate Entrepreneurship," IBT Journal of Business Studies (JBS), Ilma University, Faculty of Management Science, vol. 13(2), pages 13-16.
- Johann Piet Hausberg & Peter S. H. Leeflang, 2019. "Absorbing Integration: Empirical Evidence On The Mediating Role Of Absorptive Capacity Between Functional-/Cross-Functional Integration And Innovation Performance," International Journal of Innovation Management (ijim), World Scientific Publishing Co. Pte. Ltd., vol. 23(06), pages 1-37, August.
- Amna Hasnain & Muhammad Sadiq Shahid & M.Khuram Khalil & Zeeshan Ahmad Qureshi, 2017. "Impact Of Knowledge Sharing And Organization Innovative Capabilities On Firm Performance - Mediating Impact Of Corporate Entrepreneurship," IBT Journal of Business Studies (JBS), Ilma University, Faculty of Management Science, vol. 13(2), pages 60-71.
- Claudimar Pereira da Veiga & Cassia Rita Pereira da Veiga & Mônica Maier Giacomini & Heitor Takashi Kato & Jansen Maia Del Corso, 2015. "Evolution of Capabilities in the Discovery Cycle of an Innovation in the Pharmaceutical Market," International Review of Management and Marketing, Econjournals, vol. 5(3), pages 141-153.
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Keywords
R&D; marketing; pharmaceutical; learning;All these keywords.
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