Wellbeing‐oriented organizations: Connecting human flourishing with ecological regeneration

Wellbeing is an organizing principle that ensures simultaneous flourishing of people and nature. It binds together an ethic of nature and ethics of people/community into a practical framework for creating integrated socio‐ecological wellbeing. This paper discusses the theoretical and practical implications of this position and presents illustrative cases of innovative wellbeing‐oriented organizations, both business and social. The paper explains why we need wellbeing organizations anchored in the wellbeing economy movement. A concept of resilient wellbeing organization is presented and illustrated with working models of existing organizations attempting to live up to the wellbeing values and practices. The paper ends with some thought on regulatory enabling of wellbeing organizations and makes practical implications for policy makers and managers, and suggestions for further research.