IDEAS home Printed from https://ideas.repec.org/a/wly/agribz/v13y1997i2p153-167.html
   My bibliography  Save this article

From Coca-colonization to copy-Cotting: The Cott corporation and retailer brand soft drinks in the UK and the US

Author

Listed:
  • Leigh Sparks

    (Faculty of Management, University of Stirling, Stirling FK9 4LA, Stirling, United Kingdom (Scotland))

Abstract

Retail brand acceptance by consumers has been a function of the (spatially and temporally variable) power and trust relationships amongst manufacturers, retailers and consumers. While retailer brands have developed powerfully in some products and countries, in others manufacturer brands have been stronger and more dominant. Certain global brands however (e.g., Coca-Cola) have been preeminent in their markets, seemingly inviolate to any retailer brand challenge. The restructuring and re-organization of The Cott Corporation since 1989, emphasizing retailer brand soft drinks and relationship|partnership building has challenged this inalienable brand position in soft drinks. Cott's extensive (although recent) operations, developing proprietary retailer brand drinks has caused a reassessment of retailer branding status both specifically in the product sector and more generally. This paper reviews the Cott Corporation's operations, placing these within a framework of retail restructuring and retailer-manufacturer brand and power relationships. © 1997 John Wiley & Sons, Inc.

Suggested Citation

  • Leigh Sparks, 1997. "From Coca-colonization to copy-Cotting: The Cott corporation and retailer brand soft drinks in the UK and the US," Agribusiness, John Wiley & Sons, Ltd., vol. 13(2), pages 153-167.
    • Handle: RePEc:wly:agribz:v:13:y:1997:i:2:p:153-167
    DOI: 10.1002/(SICI)1520-6297(199703/04)13:2<153::AID-AGR5>3.0.CO;2-1
    as

    Download full text from publisher

    To our knowledge, this item is not available for download. To find whether it is available, there are three options:
    1. Check below whether another version of this item is available online.
    2. Check on the provider's web page whether it is in fact available.
    3. Perform a search for a similarly titled item that would be available.

    References listed on IDEAS

    as
    1. Christopher Moir, 1990. "Competition in the UK Grocery Trades," Palgrave Macmillan Books, in: Christopher Moir & John Dawson (ed.), Competition and Markets, chapter 8, pages 91-118, Palgrave Macmillan.
    2. N Wrigley, 1992. "Antitrust Regulation and the Restructuring of Grocery Retailing in Britain and the USA," Environment and Planning A, , vol. 24(5), pages 727-749, May.
    Full references (including those not matched with items on IDEAS)

    Citations

    Citations are extracted by the CitEc Project, subscribe to its RSS feed for this item.
    as


    Cited by:

    1. A Hughes, 1999. "Constructing Competitive Spaces: On the Corporate Practice of British Retailer—Supplier Relationships," Environment and Planning A, , vol. 31(5), pages 819-839, May.

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. N Wrigley & A Leyshon, 1993. "Commentaries," Environment and Planning A, , vol. 25(11), pages 1545-1557, November.
    2. Alan Hallsworth & David Evers, 2002. "The Steady Advance of Wal-Mart across Europe and Changing Government Attitudes towards Planning and Competition," Environment and Planning C, , vol. 20(2), pages 297-309, April.
    3. R Shackleton, 1998. "Exploring Corporate Culture and Strategy: Sainsbury at Home and Abroad during the Early to Mid 1990s," Environment and Planning A, , vol. 30(5), pages 921-940, May.
    4. Alex Hughes, 1997. "The changing organization of new product development for retailers' private labels: A UK-US comparison," Agribusiness, John Wiley & Sons, Ltd., vol. 13(2), pages 169-184.
    5. David T. Merrett, 2020. "The Making of Australia's Supermarket Duopoly, 1958–2000," Australian Economic History Review, Economic History Society of Australia and New Zealand, vol. 60(3), pages 301-321, November.
    6. Alex M. Mutebi, 2007. "Regulatory Responses to Large-format Transnational Retail in South-east Asian Cities," Urban Studies, Urban Studies Journal Limited, vol. 44(2), pages 357-379, February.
    7. A Hughes, 1996. "Retail Restructuring and the Strategic Significance of Food Retailers' Own-Labels: A UK—USA Comparison," Environment and Planning A, , vol. 28(12), pages 2201-2226, December.
    8. L Sparks, 1996. "Challenge and Change: Shoprite and the Restructuring of Grocery Retailing in Scotland," Environment and Planning A, , vol. 28(2), pages 261-284, February.
    9. N Wrigley, 1992. "Antitrust Regulation and the Restructuring of Grocery Retailing in Britain and the USA," Environment and Planning A, , vol. 24(5), pages 727-749, May.
    10. I L Head & V A Lawson & N Komninos & L G Smith & M Reed & G R McBoyle & A Blowers & R Gascoigne & A G Phipps & S J Smith & A Kellerman, 1994. "Reviews: North, South and the Environmental Crisis, Viva: Women and Popular Protest in Latin America, Technology in the Gardens: Research Parks and Regional Economic Development, Achieving Environment," Environment and Planning A, , vol. 26(1), pages 153-166, January.
    11. A Hughes, 1999. "Constructing Competitive Spaces: On the Corporate Practice of British Retailer—Supplier Relationships," Environment and Planning A, , vol. 31(5), pages 819-839, May.
    12. C M Mason & K N McNally, 1997. "Market Change, Distribution, and New Firm Formation and Growth: The Case of Real-Ale Breweries in the United Kingdom," Environment and Planning A, , vol. 29(3), pages 405-417, March.
    13. Nebahat Tokatli & Yonca Boyaci Eldener, 2002. "Globalization and the Changing Political Economy of Distribution Channels in Turkey," Environment and Planning A, , vol. 34(2), pages 217-238, February.
    14. Gareth Shaw & Andrew Alexander & John Benson & Deborah Hodson, 2000. "The Evolving Culture of Retailer Regulation and the Failure of the ‘Balfour Bill’ in Interwar Britain," Environment and Planning A, , vol. 32(11), pages 1977-1989, November.
    15. Steve Wood, 2001. "Regulatory Constrained Portfolio Restructuring: The US Department Store Industry in the 1990s," Environment and Planning A, , vol. 33(7), pages 1279-1304, July.
    16. Brett Christophers, 2014. "Competition, Law, and the Power of (Imagined) Geography: Market Definition and the Emergence of Too-Big-to-Fail Banking in the United States," Economic Geography, Clark University, vol. 90(4), pages 429-450, October.
    17. Venturini, Luciano, 1998. "Countervailing Power And Antitrust Policy In The Food System," Conference Papers 14489, University of Minnesota, Center for International Food and Agricultural Policy.
    18. N Wrigley, 1997. "Foreign Retail Capital on the Battlefields of Connecticut: Competition Regulation at the Local Scale and its Implications," Environment and Planning A, , vol. 29(7), pages 1141-1152, July.
    19. Carlo Morelli, 2004. "Explaining the Growth of British Multiple Retailing during the Golden Age: 1976–94," Environment and Planning A, , vol. 36(4), pages 667-684, April.
    20. Alex Hughes, 2005. "Corporate Strategy and the Management of Ethical Trade: The Case of the UK Food and Clothing Retailers," Environment and Planning A, , vol. 37(7), pages 1145-1163, July.

    More about this item

    Statistics

    Access and download statistics

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:wly:agribz:v:13:y:1997:i:2:p:153-167. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Wiley Content Delivery (email available below). General contact details of provider: http://onlinelibrary.wiley.com/journal/10.1002/(ISSN)1520-6297 .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.