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Reframing business reporting in a Big Data world

Author

Listed:
  • Dutescu Adriana

    (Bucharest University of Economic Studies, Bucharest, Romania)

  • Pugna Irina Bogdana

    (Bucharest University of Economic Studies, Bucharest, Romania)

  • Stanila Georgiana Oana

    (Bucharest University of Economic Studies, Bucharest, Romania)

Abstract

This paper investigates the challenges raised by the “datafication” of the business environment in the area of performance management. Big Data and its powerful analytics are now essential elements of the business landscape, and the mindset of managers and decision-makers has a crucial impact on how the opportunities offered by these new technologies can be capitalised. Our focus is on how and to what extent business performance management models need to be reviewed and reframed in this era of Big Data. We propose a model, called Balanced ScoreCard System Thinking, that may insure an integrative, highly dynamic and agile construction. This “top-down-bottom-up” approach assess the way in which every segment of the Balance Score Card is affected by Big Data and Business Analytics. These findings may enable business leaders to develop a more agile and forward-looking approach to performance management, which is only made possible through these new technologies of data analytics.

Suggested Citation

  • Dutescu Adriana & Pugna Irina Bogdana & Stanila Georgiana Oana, 2019. "Reframing business reporting in a Big Data world," Proceedings of the International Conference on Business Excellence, Sciendo, vol. 13(1), pages 696-706, May.
    • Handle: RePEc:vrs:poicbe:v:13:y:2019:i:1:p:696-706:n:62
    DOI: 10.2478/picbe-2019-0062
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    References listed on IDEAS

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    1. Irina Bogdana Pugna & Adriana Duțescu & Oana Georgiana Stănilă, 2019. "Corporate Attitudes towards Big Data and Its Impact on Performance Management: A Qualitative Study," Sustainability, MDPI, vol. 11(3), pages 1-26, January.
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