IDEAS home Printed from https://ideas.repec.org/a/vrs/manmar/v12y2017i3p376-401n3.html
   My bibliography  Save this article

Investigating the construct validity of quality measures influencing online shopping in a South African context

Author

Listed:
  • Hung-Joubert Yu-ting

    (University of South Africa, Pretoria, South Africa)

Abstract

Online shopping has become popular over the years and is a widely used way to purchase goods and services. For online retailers to succeed, it is important that they have a quality website to attract and retain customers. The aim of this study was to investigate the construct validity of three respective measurement instruments related to website quality factors, namely; system, information and service quality factors, which may influence consumers within the online shopping environment in a South African context. Primary data was collected through self-administered questionnaires. The demographic and online shopping profile of the sample are presented and followed by confirmatory and exploratory factors analyses on the three instruments. The confirmatory factor analysis found poor fit for the original hypothesised models for each of the scales; further exploratory factor analyses revealed slightly different dimensionalities underlying the scales, yet these were still somewhat aligned with the theoretical framework from which the original scales were derived. Despite this, the study provides a platform for future revision of the scales and future research into website quality factors within the online shopping environment in a South African context.

Suggested Citation

  • Hung-Joubert Yu-ting, 2017. "Investigating the construct validity of quality measures influencing online shopping in a South African context," Management & Marketing, Sciendo, vol. 12(3), pages 376-401, September.
    • Handle: RePEc:vrs:manmar:v:12:y:2017:i:3:p:376-401:n:3
    DOI: 10.1515/mmcks-2017-0023
    as

    Download full text from publisher

    File URL: https://doi.org/10.1515/mmcks-2017-0023
    Download Restriction: no
    File URL: https://libkey.io/10.1515/mmcks-2017-0023?utm_source=ideas
    LibKey link: if access is restricted and if your library uses this service, LibKey will redirect you to where you can use your library subscription to access this item
    ---><---

    References listed on IDEAS

    as
    1. Prabha Ramseook-Munhurrun, 2012. "Perceived Service Quality In Restaurant Services: Evidence From Mauritius," International Journal of Management and Marketing Research, The Institute for Business and Finance Research, vol. 5(3), pages 1-14.
    2. Thomas Srinivasan & Prashant S. Pillai & Abdul Qadir & Ravi S. Sharma, 2013. "Functional Modelling and Analysis of IDM E-Tailer Platforms," International Journal of E-Business Research (IJEBR), IGI Global, vol. 9(3), pages 38-59, July.
    3. Ming-Tsang Hsieh & Wen-Chin Tsao, 2014. "Reducing perceived online shopping risk to enhance loyalty: a website quality perspective," Journal of Risk Research, Taylor & Francis Journals, vol. 17(2), pages 241-261, February.
    Full references (including those not matched with items on IDEAS)

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. Sunita Guru & Jitendra Nenavani & Vipul Patel & Nityesh Bhatt, 2020. "Ranking of perceived risks in online shopping," DECISION: Official Journal of the Indian Institute of Management Calcutta, Springer;Indian Institute of Management Calcutta, vol. 47(2), pages 137-152, June.
    2. Hafiz Muhammad Naveed & Yao Hongxing & Muhammad Akhtar & Muhammad Usman Anwer & David Alemzero, 2020. "The Impact of Customer Feedback on Organizational Health when Employee Empowerment works as a moderator: Evidence from Pakistani Fast Food Industry," Business and Economic Research, Macrothink Institute, vol. 10(3), pages 65-89, September.
    3. Akram, Umair & Ansari, Aisha Rehman & Fu, Guoqun & Junaid, Muhammad, 2020. "Feeling hungry? let's order through mobile! examining the fast food mobile commerce in China," Journal of Retailing and Consumer Services, Elsevier, vol. 56(C).
    4. Muhammad Rasheed & Mushaf Ismail & Dr. Ahmad Sohail Lodhi & Rida, 2023. "Exploring Perceptions and Realities of Online Shopping: A Study on Youth E-Consumers in Lahore, Pakistan," Bulletin of Business and Economics (BBE), Research Foundation for Humanity (RFH), vol. 12(3), pages 667-676.
    5. Chi, Ting, 2018. "Understanding Chinese consumer adoption of apparel mobile commerce: An extended TAM approach," Journal of Retailing and Consumer Services, Elsevier, vol. 44(C), pages 274-284.
    6. Hyun-Sun Ryu & Kwang Sun Ko, 2020. "Sustainable Development of Fintech: Focused on Uncertainty and Perceived Quality Issues," Sustainability, MDPI, vol. 12(18), pages 1-18, September.
    7. Diana Triwardhani & Yuliniar & Khoirul Aswar & Yudhi Nur Supriyadi, 2023. "The Effect of Halal Label Perception, Lifestyle and Quality of Service on Purchase Decision at Starbucks Coffee in Indonesia," Journal of Economics and Behavioral Studies, AMH International, vol. 14(4), pages 42-49.
    8. Wu, Kewen & Vassileva, Julita & Noorian, Zeinab & Zhao, Yuxiang, 2015. "How do you feel when you see a list of prices? the interplay among price dispersion, perceived risk and initial trust in Chinese C2C market," Journal of Retailing and Consumer Services, Elsevier, vol. 25(C), pages 36-46.
    9. Thomas Clauss & Peter Harengel & Marianne Hock, 2019. "The perception of value of platform-based business models in the sharing economy: determining the drivers of user loyalty," Review of Managerial Science, Springer, vol. 13(3), pages 605-634, June.
    10. Melović, Boban & Šehović, Damir & Karadžić, Vesna & Dabić, Marina & Ćirović, Dragana, 2021. "Determinants of Millennials' behavior in online shopping – Implications on consumers’ satisfaction and e-business development," Technology in Society, Elsevier, vol. 65(C).
    11. Fehmi Azemi & Fiqiri Baholli & Elton Guberaj, 2015. "E-Tailing in Kosovo: The Effect of Trust, Satisfaction and Service Quality in Achieving Consumer E-Loyalty," Academic Journal of Interdisciplinary Studies, Richtmann Publishing Ltd, vol. 4, December.
    12. Zhong, Junying & Chen, Tiao, 2023. "Antecedents of mobile payment loyalty: An extended perspective of perceived value and information system success model," Journal of Retailing and Consumer Services, Elsevier, vol. 72(C).

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:vrs:manmar:v:12:y:2017:i:3:p:376-401:n:3. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Peter Golla (email available below). General contact details of provider: https://www.sciendo.com .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.