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Interorganizational Network Embeddedness and Performance of Companies Active on Foreign Markets

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  • Ratajczak-Mrozek Milena

    (Poznań University of Economics and Business, Department of International Marketing, Al. Niepodległości 10, 61-875 Poznań, Poland)

Abstract

Purpose: The purpose of the article is to identify the impact of interorganizational network embeddedness and relationships on companies’ performance by exploring the perspective of companies active on foreign markets. Methodology: The article presents results of an empirical quantitative analysis. The data has been collected through an anonymous online and postal survey. The analysis focuses on 345 companies active on foreign markets and involves a Mann-Whitney U test and a regression analysis. Findings: The conducted analysis points to the importance of the degree of interorganizational network embeddedness for the performance of companies active on foreign markets. It shows that the higher the degree of the overall network embeddedness (measured with adaptations, trust and mutuality), the higher the company’s perceived performance relative to its competitors. Limitations: The analysis focuses on the degree of network embeddedness as a moderating factor of companies’ performance, excluding other complex factors that may affect their performance. Value: The analysis highlights the importance of interorganizational network embeddedness for the performance of companies operating on foreign markets. It is not limited to multinational enterprises, but shows the importance of embeddedness for companies of different sizes and structures. The analysis is followed by a set of managerial implications relevant to the subject presented in the paper.

Suggested Citation

  • Ratajczak-Mrozek Milena, 2017. "Interorganizational Network Embeddedness and Performance of Companies Active on Foreign Markets," Journal of Management and Business Administration. Central Europe, Sciendo, vol. 25(4), pages 144-157, December.
    • Handle: RePEc:vrs:jmbace:v:25:y:2017:i:4:p:144-157:n:7
    DOI: 10.7206/jmba.ce.2450-7814.211
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    References listed on IDEAS

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