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Mountain hikes and Levada Practitioner’s motivation and experience – Characterization

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  • Fernando Catarina

    (Universidade da Madeira, Campus Universitário da Penteada, 9020-105 Funchal; CITUR, Polo Madeira, Colegio dos Jesuítas, Rua dos Ferreiros, 9000-082, Funchal; CIDESD, Universidade de Trás-os-Montes e Alto Douro, Quinta de Prados, Edifício Ciências de Desporto, 5001-801, Vila Real)

  • Lopes Helder

    (Universidade da Madeira, Campus Universitário da Penteada, 9020-105 Funchal)

  • Noite João

    (CITUR, Polo Madeira, Colegio dos Jesuítas, Rua dos Ferreiros, 9000-082, Funchal)

  • Rodrigues Ana

    (Universidade da Madeira, Campus Universitário da Penteada, 9020-105 Funchal)

  • Vieira Sara

    (CITUR, Polo Madeira, Colegio dos Jesuítas, Rua dos Ferreiros, 9000-082, Funchal)

  • Alves Ricardo

    (Universidade da Madeira, Campus Universitário da Penteada, 9020-105 Funchal)

  • Prudente João

    (Universidade da Madeira, Campus Universitário da Penteada, 9020-105 Funchal)

Abstract

The Madeira Island provides excellent conditions for tourism due to its variety of scenarios, weather conditions and topography, and it becomes fundamental to think about the tourists’ experience. This study aims to understand the practitioner’s motivations on mountains hikes and Levada, and how visitors live the experience. We applied a ‘QEFENRAM’ survey (Florido, 2010) with 3 main dimensions related to the practitioner’s experience while performing mountain hikes or Levadas: 1. Practitioner’s motivations; 2. Practitioner’s predisposition; 3. Practitioner’s experience. We obtained 293 replies immediately after the activities’ conclusion (males: 124; female: 169) with the following results: a) Levels of motivation: 52.6% of the participants revelled intrinsic motivation, while 27.1% showed extrinsic motivation; b) Safety: 79.2% reported to be aware of safety measures and to have the necessary competence to perform the activity; c) Practitioners experience: 76.3% reported to be highly focused on their activity and felt to be part of the scenario itself. 10.9% referred to a feeling that, somehow, they were interfering, negatively, with the environment. These findings can help to characterize the practitioner’s motivations and experience. Based on this information, we can discuss what to improve in the touristic scenarios to refine the experience in Levadas and mountain hikes.

Suggested Citation

  • Fernando Catarina & Lopes Helder & Noite João & Rodrigues Ana & Vieira Sara & Alves Ricardo & Prudente João, 2020. "Mountain hikes and Levada Practitioner’s motivation and experience – Characterization," European Journal of Tourism, Hospitality and Recreation, Sciendo, vol. 10(1), pages 74-82, May.
  • Handle: RePEc:vrs:ejothr:v:10:y:2020:i:1:p:74-82:n:6
    DOI: 10.2478/ejthr-2020-0006
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    References listed on IDEAS

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    1. Peric, Marko, 2015. "Managing Sports Experiences In The Context Of Tourism," UTMS Journal of Economics, University of Tourism and Management, Skopje, Macedonia, vol. 6(1), pages 85-97.
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    Keywords

    Nature; Experiences; Hikes; Levadas;
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