IDEAS home Printed from https://ideas.repec.org/a/ura/ecregj/v1y2017i3p908-921.html
   My bibliography  Save this article

Demand on Business Education Services Concerning Companies’ Internationalisation in Italian Marche Region and Sverdlovsk District

Author

Listed:
  • Larisa Kapustina
  • Ivan Vozmilov

    (The Ural State University of Economics)

  • Valerio Temperini

    (Marche Polytechnic University)

Abstract

The article is devoted to a comparative research of the demand on business education services from the enterprises, which are engaged in foreign economic activity in the Marche region (Italy) and Sverdlovsk region (Russia) as these regions develop long-term economic cooperation. For corporate development, in the conditions of limited demand in domestic market, the Italian and Russian enterprises have to expand export activity and follow the strategy of internationalization of business, which can be effectively realized at the appropriate business education of personnel. The authors analyze the problems and challenges that companies face while going abroad. Regular business education of the personnel is identified as the most efficient way for overcoming emerging issues. During business education, employees of companies receive necessary knowledge, skills, competences and tools for the work in foreign markets. The authors apply one of the methods of demand market research — in-depth interview. We arranged focus groups and interviews with entrepreneurs, employees, carrying out export-import transactions during the internationalization process, as well as with university professors, and Non-Governmental Organizations’ representatives who further were asked to make their expert evaluation. During the research, the authors identified factors determining the demand on business education during internationalization; proposed the classification of companies depending on their business educational goals and internationalization levels; determined the priorities in the topics of educational programmes for the personnel of the firms participating in the foreign economic activity. On the basis of the received results, we have created recommendations for providers of business education on the offer of the educational programmes, which are the most satisfying the demand of the companies participating in the internationalization process.

Suggested Citation

  • Larisa Kapustina & Ivan Vozmilov & Valerio Temperini, 2017. "Demand on Business Education Services Concerning Companies’ Internationalisation in Italian Marche Region and Sverdlovsk District," Economy of region, Centre for Economic Security, Institute of Economics of Ural Branch of Russian Academy of Sciences, vol. 1(3), pages 908-921.
    • Handle: RePEc:ura:ecregj:v:1:y:2017:i:3:p:908-921
    as

    Download full text from publisher

    File URL: http://economyofregion.ru/Data/Issues/ER2017/September_2017/ERSeptember2017_908_921.pdf
    Download Restriction: no
    ---><---

    References listed on IDEAS

    as
    1. Accetturo, Antonio & Bugamelli, Matteo & Lamorgese, Andrea R., 2013. "Skill upgrading and exports," Economics Letters, Elsevier, vol. 121(3), pages 417-420.
    2. Samiee, Saeed & Walters, Peter G. P., 1999. "Determinants of structured export knowledge acquisition," International Business Review, Elsevier, vol. 8(4), pages 373-397, August.
    3. Verbeke, Alain & Kano, Liena, 2016. "An internalization theory perspective on the global and regional strategies of multinational enterprises," Journal of World Business, Elsevier, vol. 51(1), pages 83-92.
    4. Morgan, Robert E. & Katsikeas, Constantine S., 1997. "Obstacles to export initiation and expansion," Omega, Elsevier, vol. 25(6), pages 677-690, December.
    5. Michailova, Snejina & Wilson, Heather I.M., 2008. "Small firm internationalization through experiential learning: The moderating role of socialization tactics," Journal of World Business, Elsevier, vol. 43(2), pages 243-254, March.
    6. Knight, Gary A. & Liesch, Peter W., 2016. "Internationalization: From incremental to born global," Journal of World Business, Elsevier, vol. 51(1), pages 93-102.
    Full references (including those not matched with items on IDEAS)

    Citations

    Citations are extracted by the CitEc Project, subscribe to its RSS feed for this item.
    as


    Cited by:

    1. Larisa M. KAPUSTINA & Evgeniya A. ZHADKO, 2019. "Brand management based on consumer perceptions of a university," Upravlenets, Ural State University of Economics, vol. 10(4), pages 98-109, September.

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. Fariborzi, Hadi & Osiyevskyy, Oleksiy & DaSilva, Carlos, 2022. "The effect of geographic scope on growth and growth variability of SMEs," Journal of World Business, Elsevier, vol. 57(5).
    2. René Bohnsack & Francesca Ciulli & Ans Kolk, 2021. "The role of business models in firm internationalization: An exploration of European electricity firms in the context of the energy transition," Journal of International Business Studies, Palgrave Macmillan;Academy of International Business, vol. 52(5), pages 824-852, July.
    3. Alain Verbeke & Luciano Ciravegna, 2018. "International entrepreneurship research versus international business research: A false dichotomy?," Journal of International Business Studies, Palgrave Macmillan;Academy of International Business, vol. 49(4), pages 387-394, May.
    4. Bürgel, Oliver & Fier, Andreas & Licht, Georg & Murray, Gordon & Nerlinger, Eric A., 1998. "The internationalisation of British and German start-up companies in high-technology industries," ZEW Discussion Papers 98-34, ZEW - Leibniz Centre for European Economic Research.
    5. Michael Neubert & Augustinus Stijn Krogt, 2020. "Decision-makers impact on the internationalization of high-technology firms in emerging markets," Journal of Global Entrepreneurship Research, Springer;UNESCO Chair in Entrepreneurship, vol. 10(1), pages 1-17, December.
    6. Głodowska Agnieszka & Pera Bożena & Wach Krzysztof, 2019. "International Strategy as the Facilitator of the Speed, Scope, and Scale of Firms’ Internationalization," Journal of Management and Business Administration. Central Europe, Sciendo, vol. 27(3), pages 55-84, September.
    7. Maria Rumyantseva & Catherine Welch, 2023. "The born global and international new venture revisited: An alternative explanation for early and rapid internationalization," Journal of International Business Studies, Palgrave Macmillan;Academy of International Business, vol. 54(7), pages 1193-1221, September.
    8. Satish Nambisan & Yadong Luo, 2021. "Toward a loose coupling view of digital globalization," Journal of International Business Studies, Palgrave Macmillan;Academy of International Business, vol. 52(8), pages 1646-1663, October.
    9. Maria Ripollés & Andreu Blesa, 2020. "And yet, non-equity cooperative entries do improve international performance: uncovering the role of networks’ social capital," Small Business Economics, Springer, vol. 55(3), pages 761-776, October.
    10. Lee, In Hyeock (Ian) & Hong, Eunsuk & Makino, Shige, 2020. "The effect of non-conventional outbound foreign direct investment (FDI) on the domestic employment of multinational enterprises (MNEs)," International Business Review, Elsevier, vol. 29(3).
    11. Miguel A. Hernandez, 2019. "Unveiling International New Ventures’ Success: Employee’s Entrepreneurial Behavior," Administrative Sciences, MDPI, vol. 9(3), pages 1-32, August.
    12. Leonidou, Leonidas C. & Theodosiou, Marios, 2004. "The export marketing information system: an integration of the extant knowledge," Journal of World Business, Elsevier, vol. 39(1), pages 12-36, February.
    13. Cristiano Antonelli & Christophe Feder, 2021. "The Schumpeterian creative response: export and innovation: evidence for OECD countries 1995–2015," Economia Politica: Journal of Analytical and Institutional Economics, Springer;Fondazione Edison, vol. 38(3), pages 803-821, October.
    14. Hosanoo, Zuberia & Patel, Parth & Prikshat, Verma & Kanungo, Rama Prasad & Gupta, Surkasha, 2024. "Focal firms and interorganisational relationships in small economies: Towards a multi-level theoretical framework for enhancing value co-creation and performance," Journal of International Management, Elsevier, vol. 30(3).
    15. Lindstrand, Angelika & Hånell, Sara Melén, 2017. "International and market-specific social capital effects on international opportunity exploitation in the internationalization process," Journal of World Business, Elsevier, vol. 52(5), pages 653-663.
    16. Sarianna M Lundan, 2018. "From the editor: Engaging international business scholars with public policy issues," Journal of International Business Policy, Palgrave Macmillan, vol. 1(1), pages 1-11, June.
    17. Jan-Erik Vahlne & Jan Johanson, 2017. "From internationalization to evolution: The Uppsala model at 40 years," Journal of International Business Studies, Palgrave Macmillan;Academy of International Business, vol. 48(9), pages 1087-1102, December.
    18. Chandra, Yanto & Wilkinson, Ian F., 2017. "Firm internationalization from a network-centric complex-systems perspective," Journal of World Business, Elsevier, vol. 52(5), pages 691-701.
    19. Purkayastha, Anish & Kumar, Vikas & Gupta, Vishal K., 2021. "Emerging market internationalizing firms: Learning through internationalization to achieve entrepreneurial orientation," Journal of World Business, Elsevier, vol. 56(5).
    20. Appiah, Emmanuel Kusi & Gabrielsson, Peter & Rialp Criado, Alex, 2025. "The role of digitalization in early internationalization Research: A systematic literature review and future research directions," Journal of Business Research, Elsevier, vol. 186(C).

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:ura:ecregj:v:1:y:2017:i:3:p:908-921. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Alexey Naydenov (email available below). General contact details of provider: http://www.economyofregion.com .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.