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Ryanair's Impact on Airline Market Share from the London Area Airports: A Time Series Analysis

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  • D. E. Pitfield

Abstract

Ryanair tends to operate to destinations from its UK bases that are not the main airports in the country being served and in this it differs from many other European low-cost carriers. Although direct competition is not provided in the way that rival services operate between identical pairs of airports, indirect competition is provided. This raises the question, when Ryanair commence services, what is the impact on the market share of the incumbent airlines at these other airports? It seems that total traffic is stimulated on these sectors and that the incumbent's traffic generally falls while their share, and probably their yield, also falls as Ryanair competes. Ryanair appears to gain more market share than its initial stimulus to the market. © 2007 LSE and the University of Bath

Suggested Citation

  • D. E. Pitfield, 2007. "Ryanair's Impact on Airline Market Share from the London Area Airports: A Time Series Analysis," Journal of Transport Economics and Policy, University of Bath, vol. 41(1), pages 75-92, January.
  • Handle: RePEc:tpe:jtecpo:v:41:y:2007:i:1:p:75-92
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    Cited by:

    1. Pitfield, D.E. & Caves, R.E. & Quddus, M.A., 2010. "Airline strategies for aircraft size and airline frequency with changing demand and competition: A simultaneous-equations approach for traffic on the north Atlantic," Journal of Air Transport Management, Elsevier, vol. 16(3), pages 151-158.
    2. Dziedzic, Marcin & Njoya, Eric T. & Warnock-Smith, David & Hubbard, Nick, 2020. "Determinants of air traffic volumes and structure at small European airports," Research in Transportation Economics, Elsevier, vol. 79(C).
    3. Xuanyu Yue & Julie Byrne, 2021. "Linking the Determinants of Air Passenger Flows and Aviation Related Carbon Emissions: A European Study," Sustainability, MDPI, vol. 13(14), pages 1-16, July.
    4. Pitfield, D.E., 2008. "Some insights into competition between low-cost airlines," Research in Transportation Economics, Elsevier, vol. 24(1), pages 5-14.
    5. Zuidberg, Joost, 2019. "Network geographies and financial performances in low-cost carrier versus network carrier competition: The case of Norwegian versus SAS," Journal of Transport Geography, Elsevier, vol. 79(C), pages 1-1.
    6. Graham, Anne & Dennis, Nigel, 2010. "The impact of low cost airline operations to Malta," Journal of Air Transport Management, Elsevier, vol. 16(3), pages 127-136.
    7. Pitfield, D.E., 2008. "The Southwest effect: A time-series analysis on passengers carried by selected routes and a market share comparison," Journal of Air Transport Management, Elsevier, vol. 14(3), pages 113-122.

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