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Crossing Cultures, Learning to Export: Making Houses in British Columbia for Consumption in Japan

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  • Tim Reiffenstein
  • Roger Hayter
  • David W. Edgington

Abstract

In this article, trade is conceptualized as a cultural as well as an economic and political process. In this view, exporting connects market intelligence with production intelligence on either side of national, typically cultural, borders. These connections frequently imply alternative, mutually influencing, forms of communication and learning that have various implications for local development. A model of relational market intelligence is outlined as a way of understanding this dimension of exporting. The model integrates production and market intelligence while emphasizing alternative pathways of learning and communication. It is applied to the newly emergent trade that features the export of houses from British Columbia to Japan. Within an extended case-study research design framework, information is based on interviews with manufacturing firms and related organizations in British Columbia. Implications for local development in British Columbia are noted.

Suggested Citation

  • Tim Reiffenstein & Roger Hayter & David W. Edgington, 2002. "Crossing Cultures, Learning to Export: Making Houses in British Columbia for Consumption in Japan," Economic Geography, Taylor & Francis Journals, vol. 78(2), pages 195-219, April.
    • Handle: RePEc:taf:recgxx:v:78:y:2002:i:2:p:195-219
    DOI: 10.1111/j.1944-8287.2002.tb00183.x
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    Cited by:

    1. Nathan Young, 2010. "Globalization from the Edge: A Framework for Understanding How Small and Medium-Sized Firms in the Periphery ‘Go Global’," Environment and Planning A, , vol. 42(4), pages 838-855, April.
    2. Glückler Johannes & Panitz Robert, 2015. "Beobachtung, Begegnung und Beziehung: Die Bildung von Marktintelligenz in der globalen Agenturfotografie," ZFW – Advances in Economic Geography, De Gruyter, vol. 59(1), pages 20-33, October.

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