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Cruise ports: a strategic nexus between regions and global lines—evidence from the Mediterranean

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  • Lorenzo Gui
  • Antonio Paolo Russo

Abstract

Tourism global value chains connect strategically to local operations; in the case of cruise lines, where most part of the experience happens in a ‘placeless’ environment, cruise ports embody this singular but fundamental connection. However, a third stakeholder should be taken into account in cruise product design, and it is the destination region. This article introduces an analytic framework that connects the global structure of cruise value chains to the regional articulation of land-based cruise services, and reflects upon strategies by which local agents can enhance the generation of value at the local level. After discussing the possible strategies of port regionalization, we present a general framework to assess the competitive position of a cruise destination. A case study of Catalonia and its three main ports is used as an illustration.

Suggested Citation

  • Lorenzo Gui & Antonio Paolo Russo, 2011. "Cruise ports: a strategic nexus between regions and global lines—evidence from the Mediterranean," Maritime Policy & Management, Taylor & Francis Journals, vol. 38(2), pages 129-150, January.
    • Handle: RePEc:taf:marpmg:v:38:y:2011:i:2:p:129-150
    DOI: 10.1080/03088839.2011.556678
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    Cited by:

    1. Sergi Ros Chaos & Athanasios A. Pallis & Sergi Saurí Marchán & David Pino Roca & Agustín Sánchez-Arcilla Conejo, 2021. "Economies of scale in cruise shipping," Maritime Economics & Logistics, Palgrave Macmillan;International Association of Maritime Economists (IAME), vol. 23(4), pages 674-696, December.
    2. Liu, Jiaguo & Zhao, Aixiang & Kong, Yudan & Wang, Junjin, 2022. "Optimal subsidy policies of the Chinese cruise market under the impact of COVID-19," Transport Policy, Elsevier, vol. 126(C), pages 280-291.
    3. Wang, Kai & Wang, Shuaian & Zhen, Lu & Qu, Xiaobo, 2017. "Cruise service planning considering berth availability and decreasing marginal profit," Transportation Research Part B: Methodological, Elsevier, vol. 95(C), pages 1-18.
    4. Nikolai MAIOROV & Vladimir FETISOV & Srećko KRILE & Darijo MISKOVIC, 2019. "Forecasting Of The Route Network Of Ferry And Cruise Lines Based On Simulation And Intelligent Transport Systems," Transport Problems, Silesian University of Technology, Faculty of Transport, vol. 14(2), pages 111-121, June.
    5. Wang, Ying & Jung, Kyung-Ae & Yeo, Gi-Tae & Chou, Chien-Chang, 2014. "Selecting a cruise port of call location using the fuzzy-AHP method: A case study in East Asia," Tourism Management, Elsevier, vol. 42(C), pages 262-270.
    6. Tsiotas, Dimitrios & Niavis, Spyros & Sdrolias, Labros, 2018. "Operational and geographical dynamics of ports in the topology of cruise networks: The case of Mediterranean," Journal of Transport Geography, Elsevier, vol. 72(C), pages 23-35.
    7. María J. Andrade & João Pedro Costa & Eduardo Jiménez-Morales, 2021. "Challenges for European Tourist-City-Ports: Strategies for a Sustainable Coexistence in the Cruise Post-COVID Context," Land, MDPI, vol. 10(11), pages 1-20, November.
    8. Athanasios A. Pallis & Francesco Parola & Giovanni Satta & Theo E. Notteboom, 2018. "Private entry in cruise terminal operations in the Mediterranean Sea," Maritime Economics & Logistics, Palgrave Macmillan;International Association of Maritime Economists (IAME), vol. 20(1), pages 1-28, March.
    9. Eduardo Rodrigues Sanguinet & Miguel Atienza & Carlos Roberto Azzoni & Augusto Mussi Alvim, 2023. "Linking Brazilian Regions to Value Chains: Is There a Potential for Regional Development?," Economies, MDPI, vol. 11(7), pages 1-24, July.
    10. Hernandez-Maskivker, Gilda & Ferrari, Sonia & Cruyt, Aurélie Nathalie J., 2019. "Exploring community stakeholders’ perceptions of mass tourism: the case of Bruges," MPRA Paper 94223, University Library of Munich, Germany.
    11. Branislav Dragović & Maja Škurić & Davorin Kofjač, 2014. "A proposed simulation-based operational policy for cruise ships in the port of Kotor," Maritime Policy & Management, Taylor & Francis Journals, vol. 41(6), pages 560-588, November.
    12. Irina Svaetichin & Tommi Inkinen, 2017. "Port Waste Management in the Baltic Sea Area: A Four Port Study on the Legal Requirements, Processes and Collaboration," Sustainability, MDPI, vol. 9(5), pages 1-17, April.
    13. Castillo-Manzano, José I. & Fageda, Xavier & Gonzalez-Laxe, Fernando, 2014. "An analysis of the determinants of cruise traffic: An empirical application to the Spanish port system," Transportation Research Part E: Logistics and Transportation Review, Elsevier, vol. 66(C), pages 115-125.
    14. Stefania Mangano & Gian Marco Ugolini, 2020. "New Opportunities for Cruise Tourism: The Case of Italian Historic Towns," Sustainability, MDPI, vol. 12(11), pages 1-15, June.
    15. Yichao Gou & Chengjin Wang, 2022. "Identification and Differentiation of the Hierarchical Structure of the Caribbean Cruise Shipping Network Based on Route Organization," Sustainability, MDPI, vol. 14(15), pages 1-15, August.
    16. Seyma Bayazit & Levent Kirval, 2018. "A Method Proposal To Determine Cruise Port Identity," International Review of Management and Marketing, Econjournals, vol. 8(5), pages 70-78.
    17. Rosa-Jiménez, Carlos & Perea-Medina, Beatriz & Andrade, María J. & Nebot, Nuria, 2018. "An examination of the territorial imbalance of the cruising activity in the main Mediterranean port destinations: Effects on sustainable transport," Journal of Transport Geography, Elsevier, vol. 68(C), pages 94-101.
    18. Assunta Di Vaio & Flavio Boccia & Lourdes Trujillo, 2020. "The cooperation strategies for the performance improvement in the cruise sea–land logistics: evidence from Italy," Quality & Quantity: International Journal of Methodology, Springer, vol. 54(5), pages 1479-1490, December.

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