Consumer innovativeness: a domain-specific perspective of information acquisition and choice
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DOI: 10.1080/21639159.2014.984890
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References listed on IDEAS
- Shenghui Zhao & Robert J. Meyer & Jin Han, 2005. "The Rationality of Consumer Decisions to Adopt and Utilize Product-Attribute Enhancements: Why Are We Lured by Product Features We Never Use?," Springer Books, in: Rami Zwick & Amnon Rapoport (ed.), Experimental Business Research, chapter 0, pages 1-33, Springer.
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Cited by:
- Chu, Kyounghee & Lee, Do-Hee & Kim, Ji Yoon, 2019. "The effect of verbal brand personification on consumer evaluation in advertising: Internal and external personification," Journal of Business Research, Elsevier, vol. 99(C), pages 472-480.
- Han, Sang-Lin & An, Myounga & Han, Jerry J. & Lee, Jiyoung, 2020. "Telepresence, time distortion, and consumer traits of virtual reality shopping," Journal of Business Research, Elsevier, vol. 118(C), pages 311-320.
- Wooyang Kim & C. Anthony Di Benedetto & James M. Hunt, 2017. "Consumer innovativeness and international consumer behavior: Comments and extensions," Journal of Global Scholars of Marketing Science, Taylor & Francis Journals, vol. 27(3), pages 184-194, July.
- Shan, Juan & Lu, Hebo & Cui, Annie Peng, 2022. "1 + 1 > 2? Is co-branding an effective way to improve brand masstige?," Journal of Business Research, Elsevier, vol. 144(C), pages 556-571.
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