Using clustering of rankings to explain brand preferences with personality and socio-demographic variables
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DOI: 10.1080/02664763.2017.1339025
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Cited by:
- Pierpaolo D’Urso & Vincenzina Vitale, 2022. "A Kemeny Distance-Based Robust Fuzzy Clustering for Preference Data," Journal of Classification, Springer;The Classification Society, vol. 39(3), pages 600-647, November.
- Ferreira, Diogo Cunha & Marques, Rui Cunha & Nunes, Alexandre Morais & Figueira, José Rui, 2021. "Customers satisfaction in pediatric inpatient services: A multiple criteria satisfaction analysis," Socio-Economic Planning Sciences, Elsevier, vol. 78(C).
- Antonella Plaia & Simona Buscemi & Johannes Fürnkranz & Eneldo Loza Mencía, 2022. "Comparing Boosting and Bagging for Decision Trees of Rankings," Journal of Classification, Springer;The Classification Society, vol. 39(1), pages 78-99, March.
- Dongyun Nie & Michael Scriney & Xiaoning Liang & Mark Roantree, 2024. "From data acquisition to validation: a complete workflow for predicting individual customer lifetime value," Journal of Marketing Analytics, Palgrave Macmillan, vol. 12(2), pages 321-341, June.
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