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The study of the causal relationship between innovativeness and entrepreneurial intention among undergraduate students

Author

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  • Narubodee Wathanakom

    (Chulalongkorn University)

  • Jintavee Khlaisang

    (Chulalongkorn University)

  • Noawanit Songkram

    (Chulalongkorn University)

Abstract

In recent years, entrepreneurs have become key drivers of business growth worldwide, since that time, entrepreneurial education has subsequently been garnering an increased level of interest. Entrepreneurship is considered to be a combination of both art and science, used to create value when targeting customers; however, there appears to be a myth when it comes to the recipe required for success. It was discovered by The Office of Small and Medium Enterprise Promotion that less than 10% of Thai small and medium entrepreneurial businesses were successful, while the global rate of success is close to 5 times higher than that of Thailand. Therefore, a better understanding of key success factors is necessary going forward. Typically, an entrepreneur’s journey starts with entrepreneurial intention, opportunity recognition, business initiative creation, and resource assembly, if they are to start their venture successfully. Entrepreneurial intention is a prerequisite to entrepreneurial behavior, based on the theory of planned behavior. Subsequently, scholars are interested in the key factors which drive entrepreneurial intention. While innovativeness has been proven to be one of the critical factors within certain groups of the population, there is little empirical data on the causal relationship between innovativeness and entrepreneurial intention amongst undergraduate students. As such, this study has two main objectives: (1) to explore factors influencing innovativeness, attitudes towards entrepreneurship and the entrepreneurial intentions of undergraduate students, and (2) to understand the causal relationship between innovativeness and entrepreneurial intentions among undergraduate students. The population of the study is comprised of undergraduate students from public universities and 330 effective responses were received in the survey. Based on the findings from confirmatory analysis and multiple regression, the empirical data is consistent with the theoretical measurement model for both innovativeness and entrepreneurial intention and (2) innovativeness can effectively predict entrepreneurial intention among undergraduate students.

Suggested Citation

  • Narubodee Wathanakom & Jintavee Khlaisang & Noawanit Songkram, 2020. "The study of the causal relationship between innovativeness and entrepreneurial intention among undergraduate students," Journal of Innovation and Entrepreneurship, Springer, vol. 9(1), pages 1-13, December.
    • Handle: RePEc:spr:joiaen:v:9:y:2020:i:1:d:10.1186_s13731-020-00125-5
    DOI: 10.1186/s13731-020-00125-5
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    References listed on IDEAS

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    1. Patricia P. Iglesias-Sánchez & Carmen Jambrino-Maldonado & Carlos de las Heras-Pedrosa, 2019. "Training Entrepreneurial Competences with Open Innovation Paradigm in Higher Education," Sustainability, MDPI, vol. 11(17), pages 1-23, August.
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    5. Rizwan Qaiser Danish & Javeria Asghar & Zeeshan Ahmad & Hafiz Fawad Ali, 2019. "Factors affecting “entrepreneurial culture”: the mediating role of creativity," Journal of Innovation and Entrepreneurship, Springer, vol. 8(1), pages 1-12, December.
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    Cited by:

    1. Yuanyuan Chen & Wei Liu & Stavros Sindakis & Sakshi Aggarwal, 2024. "Transferring Scientific Knowledge to Academic Startups: the Moderating Effect of the Dual Identity of Academic Entrepreneurs on Forming Knowledge Depth and Knowledge Breadth," Journal of the Knowledge Economy, Springer;Portland International Center for Management of Engineering and Technology (PICMET), vol. 15(1), pages 1823-1844, March.
    2. Ibrahim M. Awad & Meera Kh. Salaimeh, 2023. "Towards an entrepreneurial university model: evidence from the Palestine Polytechnic University," Journal of Innovation and Entrepreneurship, Springer, vol. 12(1), pages 1-23, December.
    3. Ying-Kai Liao & Vu Huu Anh Nguyen & Andrea Caputo, 2022. "Unveiling the role of entrepreneurial knowledge and cognition as antecedents of entrepreneurial intention: a meta-analytic study," International Entrepreneurship and Management Journal, Springer, vol. 18(4), pages 1623-1652, December.
    4. Bingyan Tu & Roni Bhowmik & Md. Kamrul Hasan & Ahmed Al Asheq & Md. Atikur Rahaman & Xia Chen, 2021. "Graduate Students’ Behavioral Intention towards Social Entrepreneurship: Role of Social Vision, Innovativeness, Social Proactiveness, and Risk Taking," Sustainability, MDPI, vol. 13(11), pages 1-23, June.

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