Upper echelons research in marketing
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DOI: 10.1007/s11747-020-00724-4
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Cited by:
- Kimberly A. Whitler, 2022. "An exploration of how boards of directors impact chief marketing officer performance: Insights from the field," AMS Review, Springer;Academy of Marketing Science, vol. 12(1), pages 105-115, June.
- Tuck Siong Chung & Angie Low & Roland T. Rust, 2023. "Executive confidence and myopic marketing management," Journal of the Academy of Marketing Science, Springer, vol. 51(5), pages 1118-1142, September.
- Angela Xia Liu & Yong Liu & Ting Luo & Rui Wang, 2024. "Impacts of chief marketing officer in product recalls," Marketing Letters, Springer, vol. 35(3), pages 409-421, September.
- Zhang, Wei & Qin, Chu & Zhang, Wenyao, 2023. "Top management team characteristics, technological innovation and firm's greenwashing: Evidence from China's heavy-polluting industries," Technological Forecasting and Social Change, Elsevier, vol. 191(C).
- Christofi, Michael, 2024. "The role of chief digital officer: Critical insights into an emerging field and road map for future research," Journal of Business Research, Elsevier, vol. 172(C).
- Vaid, Shashank & Ahearne, Michael & Honig, Benson & Krause, Ryan, 2023. "Customer-related executive leadership turnover and firm performance: A dilemma of firm-level human resource contingencies," Journal of Business Research, Elsevier, vol. 159(C).
- Arunachalam, S. & Ramaswami, Sridhar N. & Patel, Pankaj C. & Chai, Linlin, 2022. "Innovation-based strategic flexibility (ISF): Role of CEO ties with marketing and R&D," International Journal of Research in Marketing, Elsevier, vol. 39(3), pages 927-946.
- Ming-Hua Liu & Shaohua Tian & Yang Zhang, 2023. "CEO marital status and corporate tax planning behavior," Review of Quantitative Finance and Accounting, Springer, vol. 61(4), pages 1207-1242, November.
- Saeed Janani & Ranjit M. Christopher & Atanas Nik Nikolov & Michael A. Wiles, 2022. "Marketing experience of CEOs and corporate social performance," Journal of the Academy of Marketing Science, Springer, vol. 50(3), pages 460-481, May.
- Feng, Cong & Xiang, Kexin, 2023. "Structural power of female executives and retailer profitability: A contingent resource-based perspective," Journal of Business Research, Elsevier, vol. 168(C).
- Kimberly A. Whitler & Ben Lee & Sarah Young, 2022. "The impact of boards of directors on chief marketing officer performance: Framing and research agenda," AMS Review, Springer;Academy of Marketing Science, vol. 12(1), pages 116-136, June.
- Theoharakis, Vasilis & Zheng, Yuyan & Zhang, Long, 2024. "Dynamic strategic marketing planning: The paradox of concurrently reconfiguring and implementing strategic marketing planning," Journal of Business Research, Elsevier, vol. 174(C).
- Hao Huang & Yaping Chang & Liyuan Zhang, 2023. "CEO's marketing experience and firm green innovation," Business Strategy and the Environment, Wiley Blackwell, vol. 32(8), pages 5211-5233, December.
- Gu, Flora F. & Leung, Fine F. & Wang, Danny T. & Tang, Yi, 2024. "Navigating the Double-Edged Sword: Executive hubris and its impact on customer acquisition and retention," International Journal of Research in Marketing, Elsevier, vol. 41(2), pages 362-382.
- Ali Besharat & Kimberly A. Whitler & Saim Kashmiri, 2024. "When CEO Pay Becomes a Brand Problem," Journal of Business Ethics, Springer, vol. 190(4), pages 941-973, April.
- Leigh McAlister & Frank Germann & Natalie Chisam & Pete Hayes & Adriana Lynch & Bill Stewart, 2023. "A taxonomy of marketing organizations," Journal of the Academy of Marketing Science, Springer, vol. 51(3), pages 617-635, May.
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Keywords
Marketing strategy; Strategic marketing; Upper echelons; Marketers in the upper echelons; Upper echelons marketing strategy;All these keywords.
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