Barreras a la educación universitaria on-Line: Hacia una mejor comprensión desde una optica de marketing
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DOI: 10.1007/BF02896624
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- Gregory W. Hislop, 1999. "Anytime, Anyplace Learning in an Online Graduate Professional Degree Program," Group Decision and Negotiation, Springer, vol. 8(5), pages 385-390, September.
- Gary Latanich & Sarath A. Nonis & Gail I. Hudson, 2001. "A Profile of Today's Distance Learners: An Investigation of Demographic and Individual Difference Variables of Distance and Non-Distance Learners," Journal of Marketing for Higher Education, Taylor & Francis Journals, vol. 11(3), pages 1-16, November.
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Keywords
Marketing educativo; motivaciones de los estudiantes; programas máster on-line; Educational marketing; students’ motivations; master on-line programs;All these keywords.
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