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Electronic Markets on the media industry

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Listed:
  • Rainer Alt

    (Leipzig University)

  • Carsta Militzer-Horstmann

    (Leipzig University)

Abstract

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Suggested Citation

  • Rainer Alt & Carsta Militzer-Horstmann, 2017. "Electronic Markets on the media industry," Electronic Markets, Springer;IIM University of St. Gallen, vol. 27(1), pages 1-5, February.
    • Handle: RePEc:spr:elmark:v:27:y:2017:i:1:d:10.1007_s12525-017-0246-5
    DOI: 10.1007/s12525-017-0246-5
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    References listed on IDEAS

    as
    1. Oliver Francis Koch & Alexander Benlian, 2017. "The effect of free sampling strategies on freemium conversion rates," Electronic Markets, Springer;IIM University of St. Gallen, vol. 27(1), pages 67-76, February.
    2. Rainer Alt & Hans-Dieter Zimmermann, 2016. "Electronic Markets on electronic markets in education," Electronic Markets, Springer;IIM University of St. Gallen, vol. 26(4), pages 311-314, November.
    3. Artur Lugmayr, 2017. "Information systems research in the media industry," Electronic Markets, Springer;IIM University of St. Gallen, vol. 27(1), pages 7-8, February.
    4. John Jeansson & Shahrokh Nikou & Siw Lundqvist & Leif Marcusson & Anna Sell & Pirkko Walden, 2017. "SMEs’ online channel expansion: value creating activities," Electronic Markets, Springer;IIM University of St. Gallen, vol. 27(1), pages 49-66, February.
    5. Jin Li & Kwok Fai Tso & Fangtao Liu, 2017. "Profit earning and monetary loss bidding in online entertainment shopping: the impacts of bidding patterns and characteristics," Electronic Markets, Springer;IIM University of St. Gallen, vol. 27(1), pages 77-90, February.
    6. Koch, Oliver Francis & Benlian, Alexander, 2017. "The Effect of Free Sampling Strategies on Premium Conversion Rates," Publications of Darmstadt Technical University, Institute for Business Studies (BWL) 85457, Darmstadt Technical University, Department of Business Administration, Economics and Law, Institute for Business Studies (BWL).
    Full references (including those not matched with items on IDEAS)

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    Cited by:

    1. Thomas Hess & Ioanna Constantiou, 2018. "Introduction to the special issue on “Digitalization and the Media Industry”," Electronic Markets, Springer;IIM University of St. Gallen, vol. 28(1), pages 77-78, February.
    2. Rainer Alt, 2018. "Electronic Markets on digitalization," Electronic Markets, Springer;IIM University of St. Gallen, vol. 28(4), pages 397-402, November.
    3. Rainer Alt, 2017. "Electronic Markets on academic supply chains," Electronic Markets, Springer;IIM University of St. Gallen, vol. 27(2), pages 91-96, May.
    4. Rainer Alt & Hans-Dieter Zimmermann, 2018. "Electronic Markets on networked media," Electronic Markets, Springer;IIM University of St. Gallen, vol. 28(1), pages 1-6, February.

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