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Semantic metadata in the publishing industry – technological achievements and economic implications

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  • Tassilo Pellegrini

    (University of Applied Sciences St. Pölten)

Abstract

This paper discusses the adoption of new data management practices, known as Linked Data, by publishing companies from a strategic management perspective. It investigates the role of semantic metadata in the creation and exploitation of so called Linked Data ecosystems and discusses organizational effects on business and value creation processes stimulated by the technology. The theoretical assumptions are complemented by two case studies that provide insights how publishing companies use Linked Data technologies to diversify their business, strategically position themselves within emerging business ecosystems and adapt to the affordances of advanced data management practices. The analysis reveals that despite of differences in the adoption strategy both publishing companies have identified Linked Data technologies as the core of their innovation strategy having a profound impact on existing business practices and new strategies of value creation.

Suggested Citation

  • Tassilo Pellegrini, 2017. "Semantic metadata in the publishing industry – technological achievements and economic implications," Electronic Markets, Springer;IIM University of St. Gallen, vol. 27(1), pages 9-20, February.
    • Handle: RePEc:spr:elmark:v:27:y:2017:i:1:d:10.1007_s12525-016-0238-x
    DOI: 10.1007/s12525-016-0238-x
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    References listed on IDEAS

    as
    1. Jem Rayfield, 2012. "Dynamic Semantic Publishing," Springer Books, in: Wolfgang Maass & Tobias Kowatsch (ed.), Semantic Technologies in Content Management Systems, chapter 0, pages 49-64, Springer.
    2. Austrian Institute of Economic Research, 2006. "Competitiveness Report 2006," WIFO Studies, WIFO, number 28814, March.
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    Cited by:

    1. Fabian Aulkemeier & Maria-Eugenia Iacob & Jos Hillegersberg, 2019. "Platform-based collaboration in digital ecosystems," Electronic Markets, Springer;IIM University of St. Gallen, vol. 29(4), pages 597-608, December.
    2. Vorndran, Ann-Sophie, 2020. "Einsatz von IT in der Buchbranche: Literaturbericht," Erlangen Contributions to Media Management and Media Economics 12/2020, Friedrich-Alexander University of Erlangen-Nuremberg (FAU), Institute for the Study of the Book, Professorship of E-Publishing and Digital Markets.

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    More about this item

    Keywords

    Linked data; Content value chain; Editorial workflows; Semantic web; Data licensing;
    All these keywords.

    JEL classification:

    • L63 - Industrial Organization - - Industry Studies: Manufacturing - - - Microelectronics; Computers; Communications Equipment
    • L82 - Industrial Organization - - Industry Studies: Services - - - Entertainment; Media
    • L86 - Industrial Organization - - Industry Studies: Services - - - Information and Internet Services; Computer Software
    • O30 - Economic Development, Innovation, Technological Change, and Growth - - Innovation; Research and Development; Technological Change; Intellectual Property Rights - - - General
    • O34 - Economic Development, Innovation, Technological Change, and Growth - - Innovation; Research and Development; Technological Change; Intellectual Property Rights - - - Intellectual Property and Intellectual Capital

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