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Messina Hof Wine and Jazz Festival: An Economic Impact Analysis

Author

Listed:
  • Michele D. Brown
  • Turgut Var
  • Seokho Lee

Abstract

The purpose of the study was to estimate the economic impact on Brazos County, Texas, of a proposed weekend Wine and Jazz Festival to be produced by Messina Hof Winery. An economic impact analysis was performed using IMPLAN PRO software. The 1998 value of the US dollar and average weekend festival visitor expenditure data from Messina Hof Winery were used as inputs into the model. The results indicated that this single event would generate $892,981 in total sales output, $324,942 in personal income and the equivalent of 21.8 jobs. The conclusion was that the weekend Wine and Jazz Festival proposed by Messina Hof Winery would have a significant positive economic impact on Brazos County.

Suggested Citation

  • Michele D. Brown & Turgut Var & Seokho Lee, 2002. "Messina Hof Wine and Jazz Festival: An Economic Impact Analysis," Tourism Economics, , vol. 8(3), pages 273-279, September.
    • Handle: RePEc:sae:toueco:v:8:y:2002:i:3:p:273-279
    DOI: 10.5367/000000002101298115
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    Citations

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    Cited by:

    1. Raffaele Lagravinese, 2013. "Rural tourism and ancient traditions: Evidence from Italian regions," Local Economy, London South Bank University, vol. 28(6), pages 614-626, September.
    2. Sungsoo Kim & Chad R. Miller, 2017. "An economic model comparison of EMSI and IMPLAN," Tourism Economics, , vol. 23(5), pages 1124-1130, August.
    3. Julia Hiscock & David E. Hojman, 2004. "Where Have All the Flowers Gone? Coase Theorem Failures in English Summer Cultural Events: The Case of Sidmouth International Festival," Working Papers 200406, University of Liverpool, Department of Economics.
    4. Hojman, David E. & Hiscock, Julia, 2010. "Interpreting suboptimal business outcomes in light of the Coase Theorem: Lessons from Sidmouth International Festival," Tourism Management, Elsevier, vol. 31(2), pages 240-249.

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