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BRACnet: Journey of Fast Technology

Author

Listed:
  • Jashim Uddin Ahmed
  • Saad Md. Maroof Hossain
  • Mirza M. Ferdous

Abstract

This case study deals with the organization, business model, challenges and successes of the largest Internet Service Provider (ISP) in Bangladesh. BRACnet is the largest ISP in the country using WiMAX and fibre optics to utilize its licensed spectrum at 3.5 GHz. Based on WiMAX and fibre optics technology, BRACnet serves a diverse client base, including corporations, small and medium enterprises (SMEs) and educational institutions across Bangladesh. To satisfy the connectivity needs of both corporate and individual customers, BRACnet offers a wide variety of service packages to accommodate the needs of its diverse client base. This case study explores the significant corporate and stakeholder aspects of BRACnet and how it is working towards its primary objective that is ‘IT sustainability in Bangladesh’. Finally, the study highlights challenges ahead seeking discussion and solutions.

Suggested Citation

  • Jashim Uddin Ahmed & Saad Md. Maroof Hossain & Mirza M. Ferdous, 2014. "BRACnet: Journey of Fast Technology," South Asian Journal of Business and Management Cases, , vol. 3(2), pages 157-167, December.
    • Handle: RePEc:sae:sajbmc:v:3:y:2014:i:2:p:157-167
    DOI: 10.1177/2277977914548333
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    References listed on IDEAS

    as
    1. Independent Evaluation Group, 2011. "Capturing Technology for Development : An Evaluation of World Bank Group Activities in Information and Communication Technologies, Volume 2. Appendixes," World Bank Publications - Books, The World Bank Group, number 2371.
    2. Monzur Hossain & Naoko Shinkai & Mohammad Yunus & Zaid Bakht, 2012. "Integration of ICT Industries and its Impact on Market Access and Trade: The Case of Bangladesh and India," Chapters, in: Sultan Hafeez Rahman & Sridhar Khatri & Hans-Peter Brunner (ed.), Regional Integration and Economic Development in South Asia, chapter 3, Edward Elgar Publishing.
    Full references (including those not matched with items on IDEAS)

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